Results 111 to 120 of about 164,812 (306)
Psychology &Marketing, EarlyView.ABSTRACT Consuming luxury products and services has received little systematic attention as a potential pathway to consumer well‐being, despite sporadic evidence suggesting that luxury experiences may catalyse self‐transformational processes and happiness‐related outcomes.
Solon Magrizos +2 more
wiley +1 more source
The Impact of Terminal Values and Yellow Press on Consumer Behavior [PDF]
We investigate if pluralistic consumption styles (like "frugality", or "indulgence in luxury") can be identified and are correlated with different terminal values and if values and consumption styles prove to be stable or can be changed by drastic events.
Germelmann, Claas Christian +1 more
core
Psychology &Marketing, EarlyView.ABSTRACT Surprise marketing, characterized by unexpected tactics such as blind boxes and spontaneous discounts, captivates consumers by sparking curiosity and participation. Despite increasing industry use, scholarly research remains fragmented and limited.
Xin‐Jean Lim +2 more
wiley +1 more source
Exposure to unattainable luxury: effects on materialistic goal pursuit [PDF]
, 2012 This paper investigates the influence of exposure to (unattainable) luxury on consumers’ materialistic and extrinsic goal pursuit. We show that exposure to luxury may produce very different effects depending on whether a person feels that (s)he is able ...
Lens, Inge +2 more
core +1 more source
Fashion Conversation Data on Instagram
, 2017 The fashion industry is establishing its presence on a number of visual-centric social media like Instagram. This creates an interesting clash as fashion brands that have traditionally practiced highly creative and editorialized image marketing now have ...
Cha, Meeyoung +3 more
core +2 more sources
Luxury marketing : creating and branding luxuries
, 2007 Στη παρούσα εργασία γίνεται μία προσπάθεια προσέγγισης του luxury marketing, ξεκινώντας από την οριοθέτηση των βασικών εννοιών οι οποίες αποτελούν αντικείμενο μελέτης της εργασίας, κάνοντας μία προσπάθεια κατηγοριοποίησης των καταναλωτών luxury αλλά και των τύπων luxury, κάνοντας αναφορά στον ρόλο των media στο χτίσιμο ενός luxury brand, στις ρίζες των
openaire +1 more source
Innovation in Rural Nonprofits: Which Organizational Capacities Matter Most?
Nonprofit Management and Leadership, EarlyView.ABSTRACT This research note draws on theory and empirical research from the broader fields of management, organizational capacity, and innovation to examine how specific organizational capacities relate to innovation in a sample of 107 rural nonprofit organizations in a Southeastern U.S. state.
Kristina Jaskyte +2 more
wiley +1 more source
People and Nature, EarlyView.Abstract Overexploitation of wildlife is pervasive in many tropical regions, and in addition to being a significant conservation and sustainability concern, it has received global attention given discussions over the origins of zoonotic disease outbreaks.
Franklin T. Simo +8 more
wiley +1 more source
People and Nature, EarlyView.Abstract High aggregate levels of wildlife consumption in cities in Central Africa highlight the need for solutions that balance wildlife protection, local livelihoods and the relational values between people and nature. This study explores the impacts of demand‐ and supply‐side interventions on wild meat consumption through two randomized control ...
Abdoulaye Cisse +2 more
wiley +1 more source
Profit and purpose: the case for sustainable luxury fashion [PDF]
, 2018 The development of the fashion industry into a large-scale multinational operation and the resulting potential for damage to planet and people has attracted the attention of environmental and social activists since at least the 1960s, but consumers on ...
Radclyffe-Thomas, Natascha
core +2 more sources