Results 281 to 290 of about 858,424 (299)

QUITE LUXURY: SILENT LUXURY MARKETING APPROACH

Global Fashion Management Conference
Vescovi Tiziano, Beatrice Segato Camilla
semanticscholar   +1 more source

The New Experiential Luxury Marketing Model

The New Luxury Experience, 2019
Wided Batat
semanticscholar   +1 more source

Pursuing the concept of luxury: Introduction to the JBR Special Issue on “Luxury Marketing from Tradition to Innovation”

, 2016
Jean-Louis Chandon, G. Laurent, P. Valette-Florence   +2 more
semanticscholar   +1 more source

Externalised vs. internalised consumption of luxury goods: propositions and implications for luxury retail marketing

International Review of Retail, Distribution and Consumer Research, 2012
Gianluigi Guido, Cesare Amatulli
exaly  

Luxury and Fashion Marketing

2020
openaire   +1 more source

Social media marketing in luxury brands

Management Research Review, 2018
Elisa Arrigo
exaly  

Marketing Luxury Experiences in an Emerging Luxury Destination of Norway

2022
openaire   +1 more source

The specificity of luxury management: Turning marketing upside down

Journal of Brand Management, 2009
Jean Noel Kapferer, Kapferer Jean-Noël
exaly  

Core tensions in luxury wine marketing: the case of Burgundian wineries

International Journal of Wine Business Research, 2018
Steve Charters, Liz Thach
exaly  

Luxury marketing: The influences of psychological and demographic characteristics on attitudes toward luxury restaurants

International Journal of Hospitality Management, 2011
Jee Hye Lee
exaly