Results 81 to 90 of about 832,226 (303)

Between Consistency and Adaptation: How Middle Managers Shape Compensation System Implementation

open access: yesHuman Resource Management, EarlyView.
ABSTRACT The success of a human resource management (HRM) system or subsystem, such as a compensation system, hinges on its implementation—yet the microfoundations of this process remain underexplored. To address this gap, we conducted two studies. Study 1 surveyed middle managers and employees in six organizations to examine their attributions of ...
Aino Tenhiälä   +3 more
wiley   +1 more source

WAS LUXURY LITTLE RESEARCHED? AN EXPLORATION OF STUDIES AND RESEARCH TRENDS IN THE AREA OF MARKETING OF LUXURY GOODS, BEFORE 2005 [PDF]

open access: yesManagement & Marketing, 2012
The first questions that all scientists address when approaching a new domain are related to how well studied is the field, who and what has studied. The answers help them establish their personal areas of interest and contribution. Thus in order to help
Raluca CIORNEA   +3 more
doaj  

Service Work as Lived Experience: A Problematizing Review

open access: yesHuman Resource Management, EarlyView.
ABSTRACT Between employee burnout and growing recruitment challenges, a systemic crisis confronts the service industry. One reason lies in the scope of received human resource management (HRM) approaches, which often emphasize organizational performance metrics at the expense of the emotional, social, and material experiences of doing frontline service
Kushagra Bhatnagar   +2 more
wiley   +1 more source

Brand love in the market of new luxury versus old luxury

open access: yes, 2022
Sustainability and resilience / 1st International Workshop in Marketing. - Porto : Universidade Lusíada, 2022. P. --- .
Costa, Paula, Rodrigues, Paula
openaire   +1 more source

Coping Practices of Small‐ and Medium‐Sized Enterprises Facing Power Asymmetry in Digital Platform Business

open access: yesStrategic Change, EarlyView.
ABSTRACT Digital platform (DP) enterprises have risen to the top of the global economy by inverting traditional business models. They earn money through matchmaking, transaction facilitation, and efficient orchestration of other stakeholders' resources.
Lukas R. G. Fitz, Jochen Scheeg
wiley   +1 more source

Subtle indulgences: motivations behind inconspicuous consumption of luxury apparel [PDF]

open access: yesIIM Ranchi Journal of Management Studies
PurposeWith the ever-increasing phenomenon of mass luxury, many luxury consumers are shifting from loud displays of logos on their clothes towards more subtle clothing that truly echoes their individualities.
Rishi Raj Sharma, Shriya Shingari
doaj   +1 more source

Don't You Know That You're Toxic? How Influencer‐Driven Misinformation Fuels Online Toxicity

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Research on misinformation has focused on message content and cognitive bias, overlooking how source type shapes toxic engagement. This study addresses that gap by showing that influencer‐driven misinformation does not merely increase toxicity: it reconfigures its nature and persistence through relational and social influence mechanisms ...
Giandomenico Di Domenico   +2 more
wiley   +1 more source

From innovation resistance to responsible consumption: Sustainability signals shaping trust and preference in luxury metaverse marketing

open access: yesCleaner and Responsible Consumption
This study investigates how functional and psychological barriers influence Vietnamese consumers' attitudes toward metaverse marketing, with a specific focus on luxury brand preference.
Khanh-Ngoc Hoang-Tran, Ngoc-Hong Duong
doaj   +1 more source

Sounds Sweet: Sound Reduplication in Brand Names Enhances Sweet Taste Expectations

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT The association between brand name sounds and taste perception is an emerging area of interest in marketing research. This study aims to demonstrate the role of sound‐evoked cuteness in the expectation of sweet taste. Across seven studies (including two supplementary studies), our findings revealed that sound reduplication in brand names is ...
Kosuke Motoki   +2 more
wiley   +1 more source

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