Results 81 to 90 of about 164,812 (306)
Journal of Theoretical and Applied Electronic Commerce ResearchArtificial Intelligence (AI) has revolutionized interactive marketing, creating dynamic and personalized customer experiences. To the best of our knowledge, no studies have ventured into how firms in the luxury sector can leverage AI marketing activities
Xin Song, Carole Bonanni
doaj +1 more source
Consumers\u27 Awareness and Perceptions of Luxury Counterfeits [PDF]
, 2019 Counterfeiting is a global phenomenon. Because counterfeiting has drastically increased over the past several decades, it is easier for consumers to obtain counterfeited merchandise without any penalties.
Aycock, Murphy
core +1 more source
Uncovering the relationships between aspirations and luxury brand preference
, 2010 PurposeThis paper seeks to test the effects of intrinsic and extrinsic aspirations on luxury brand preference. The objective is to help luxury marketers better understand and anticipate the psychological needs of their customers.Design/methodology ...
Kitchen, Philip J. +2 more
core +2 more sources
A comparative analysis of tourism destination demand in Portugal [PDF]
, 2014 Tourism has experienced different levels of development in the different regions of Portugal. To frame this development, in this paper dynamic panel data models were estimated with the objective of explaining the evolution of international overnight ...
Arellano +54 more
core +2 more sources
Functionalizing Conductive Diamond: Recent Advance in Fabrication, Modifications, and Applications
Carbon Energy, EarlyView.This review highlights recent advancements in the synthesis, modification, and electrochemical applications of conductive diamond, particularly boron‐doped diamond (BDD). It emphasizes progress in fabrication methods, including CVD and HPHT, and explores modifications such as doping, surface terminations, and composite design, enabling significant ...
Ning Linghu, Xin Jiang, Jing Xu
wiley +1 more source
The Influence of Value Perceptions on Purchase Intention Towards Luxury Fashion Products in Jakarta [PDF]
, 2018 In general, luxury market is growing in several countries, including Indonesia. Growth luxury market in a country related with the luxury trends on a particular country. The trends of luxury products consumption are very high causing there so many luxury
Abadi, F. (Fiter), Candra, M. (Made)
core
Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT Corporate social responsibility (CSR) has undergone continuous expansion across industries, yet its intellectual evolution and cross‐sectoral linkages remain insufficiently understood. This study provides a comprehensive, data‐driven assessment of CSR's developmental trajectories by analyzing 3314 Web of Science articles using key‐route main ...
Wei‐Hao Su +2 more
wiley +1 more source
WAS LUXURY LITTLE RESEARCHED? AN EXPLORATION OF STUDIES AND RESEARCH TRENDS IN THE AREA OF MARKETING OF LUXURY GOODS, BEFORE 2005 [PDF]
Management & Marketing, 2012 The first questions that all scientists address when approaching a new domain are related to how well studied is the field, who and what has studied. The answers help them establish their personal areas of interest and contribution. Thus in order to help
Raluca CIORNEA +3 more
doaj
Prominence of new Luxury car sales in Malaysia
MATEC Web of Conferences, 2016 Contemporary customers purchase belongings to compensate themselves, to please mental requirements or to make themselves touch well. Up-to-date customers purchase belongings because they are luxurious.
Sultana Muneer +2 more
doaj +1 more source
Scarcity as a Desirable Attribute of Luxury Fashion Brands in Millennial Marketing
Tržište, 2019 Purpose – Marketing literature considers scarcity a mechanism that increases the desirability of the offer and an inherent attribute of luxury products. This market needs to capture the millennial segment.
Javier F. de la Ballina +1 more
doaj +1 more source