#Bhayplastik Campaign Via Instagram by Telkomsel to Build Environmentally Friendly Brand [PDF]
E3S Web of Conferences, 2023 Two years ago, plastic waste in Indonesia has reached 66.5 million tons and in 2025, it can reach 70.8 million tons with an estimated that each person produces 0.7 kilograms of waste per day.
Yunus Ulani +2 more
doaj +1 more source
From No Box to Drop Box: A Narrative Study of Communicating E-waste Recycling on Social Media [PDF]
E3S Web of Conferences, 2023 This study explored the small stories as a narrative analysis of communication e-waste on social media Instagram. The data of this study is mined from the conversation and interaction between the ewasteRJ team with their follower.
Siswantini +3 more
doaj +1 more source
The Effect of Social Media Marketing on Brand Trust and Customer Loyalty of S Coffee Shop in Indonesia during Pandemic [PDF]
E3S Web of Conferences, 2023 Consumers’ attitude toward brand has changed since pandemic COVID-19. On the other hand, brands need to adapt so that they can obtain trust and keep the customers loyal to them.
Evelina Lidya Wati +2 more
doaj +1 more source
Don’t Isolate E-Business from the Marketing Communication Curriculum [PDF]
, 2002 Pokrywczynski, James
core +4 more sources
The Customer Experience of Fashion Collaboration Branding Uniqlo Marni in Indonesia [PDF]
E3S Web of Conferences, 2023 Uniqlo’s collaboration with luxury brand Marni brings Marni’s signature aesthetic at an affordable price. This study aims to describe the customer experience of Uniqlo Marni products in Indonesia.
Evelina Lidya Wati +1 more
doaj +1 more source
Feminist Digital Activism in Building Social Awareness of Women Issue in Post Pandemic Era [PDF]
E3S Web of Conferences, 2023 This study aims to analyze visual narrative content on Instagram as a form of feminist digital activism in a post-pandemic era. In addition, it will study further how the social cognitive learning process through the visual narrative has the potential to
Sylvina Vivien +2 more
doaj +1 more source
Educating Vegan Lifestyle on Social Media for Young Generation Healthy Life [PDF]
E3S Web of Conferences, 2023 The purpose of this study is to describe the form of persuasive communication on Instagram content @Jakartaveganguide in educating vegan lifestyle for young generation healthy life. The research method used was qualitative approach with content analysis.
Evelina Lidya Wati +1 more
doaj +1 more source
Communication Strategy Model Typical Endorser Central Government Bank on Instagram During Pandemic [PDF]
E3S Web of Conferences, 2023 The purpose of this study was to determine the information dissemination strategy carried out by Central Government Bank by the role of Typical Person Endorser on Instagram. This study uses a descriptive qualitative approach.
Evelina Lidya Wati +1 more
doaj +1 more source
The impact of globalization on the selected aspects of the regional marketing [PDF]
SHS Web of Conferences, 2021 Research background: In today’s globalized world, tourism is considered to be one of the fastest-growing sectors in the field of service. Tourism continuously adapts to various new activities, trends, markets and technologies.
Bundzíková Renáta, Jánošová Denisa
doaj +1 more source
Humour in Multicultural South African Texts: Finding Common Ground [PDF]
Athens Journal of Mass Media and Communications, 2018 South Africa is a country of extreme beauty and rich cultural diversity. South Africans, or the Rainbow Nation, as we are affectionately referred to, have the ability to moan together, criticise our politicians together, feel each other’s pain together ...
Lynn Wood +3 more
doaj +1 more source