Results 31 to 40 of about 1,213,873 (344)
The impact of globalization on regional marketing [PDF]
SHS Web of Conferences, 2020 The impact of economic globalization on regional development is a frequent topic of professional and public debate. Globalization has become a phenomenon that has a tremendous impact and knows no boundaries.
Jánošová Denisa, Labudová Lenka
doaj +1 more source
Finlandised electobots and the distortion of collective political memory
Memory, Mind & MediaGiven the potential of generative artificial intelligence (GenAI) to create human clones, it is not surprising that chatbots have been implemented in politics.
Nuppu-Maija Pelevina +4 more
doaj +1 more source
The role of culture in the determination of a standardized or localized marketing strategy
South African Journal of Business Management, 2008 Given that culture is an important factor in the international environment, it is a necessity that culture be well understood in order to achieve success in international marketing strategies.
C. H. Van Heerden, C. Barter
doaj +1 more source
South African Journal of Business Management, 2022 Purpose: The purpose of the study is to test the relationships between the antecedents of noneconomic satisfaction and its influence on economic satisfaction from both a seller’s and a purchaser’s perspective.
Guan Jyh-Liang +4 more
doaj +1 more source
South African Journal of Economic and Management Sciences, 2023 Background: Whether internal or external, motivational factors serve as stimulants influencing individual ability to execute sales tasks. A meta-analysis was conducted highlighting three broad categories of individual motivations that are imperative ...
Rocio Rodriquez +3 more
doaj +1 more source
Consumer socialization agents for young children: An exploratory study
South African Journal of Economic and Management Sciences, 2001 Although marketers in South Africa are beginning to realise that the youth market is a segment that cannot be ignored, only a limited number of studies have thus far been conducted to examine the consumer behaviour of children.
Ernest North, Brenda Poggio
doaj +1 more source
Selecting an IMC Career: Influences, Choices and Destinations [PDF]
, 2006 Integrated marketing communication incorporates both customer and non-customer stakeholder groups. While the literature commonly refers to this distinction as marketing communication and corporate communication, respectively, and practitioners accept the
Larkin, Ingrid +2 more
core +1 more source
Survival of the Black Church in difficult economic times : a case study [PDF]
, 2015 textMore U.S. adults are members of Historically Black Churches than the combined total of those connected to Jewish, Muslim, Mormon, Buddhist, Orthodox, Jehovah's Witness, and Hindu religious centers (Pew 2008).
McDaniel, William Charles
core +1 more source
Bridging the gap: Multi‐stakeholder perspectives of molecular diagnostics in oncology
Molecular Oncology, EarlyView.Although molecular diagnostics is transforming cancer care, implementing novel technologies remains challenging. This study identifies unmet needs and technology requirements through a two‐step stakeholder involvement. Liquid biopsies for monitoring applications and predictive biomarker testing emerge as key unmet needs. Technology requirements vary by
Jorine Arnouts +8 more
wiley +1 more source
Atmospherics and the establishment of long-term customer relationships in a retail environment
South African Journal of Economic and Management Sciences, 2000 With the current focus on establishing long-tenn customer relationships, the enhancement of the entire shopping experience and the role of atmosphere and the emotional reactions it elicits, are becoming increasingly important.
I. Olivier, M. Fletcher
doaj +1 more source