Results 151 to 160 of about 40,035,387 (300)

Linea de Tiempo Dirección Estratégica de Marketing Digital

open access: yes, 2018
En este recurso encontrará una síntesis con los aportes mas importantes de algunos autores, épocas, modelos, entre otros, a lo largo de la historia en lo que se refiere a dirección estratégica de marketing ...
Palacio, Daniel
core  

Consumer Acceptance of New Sustainable Food Technologies: Upcycling Technology, Biostimulants, and Artificial Intelligence

open access: yesAgribusiness, EarlyView.
ABSTRACT Food systems have a significant impact on environmental sustainability, underscoring the need for innovative technologies to support more sustainable agricultural methods. However, the adoption of these technologies hinges on consumer acceptance, making the analysis of consumer perceptions essential.
Greta Castellini, Guendalina Graffigna
wiley   +1 more source

The Geography of Success: A Spatial Analysis of Export Intensity in the Italian Wine Industry

open access: yesAgribusiness, EarlyView.
ABSTRACT This paper investigates the paradox of how Italy's fragmented, SME‐dominated wine industry achieves global export success. Moving beyond purely firm‐centric explanations, we test whether export intensity is spatially dependent, clustering geographically in regional ecosystems.
Nicolas Depetris Chauvin, Jonas Di Vita
wiley   +1 more source

Estratégias de Marketing e Marketing digital: Mapeamento da produção nacional em administração [PDF]

open access: yes
This work aims to carry out a Systematic Review of the Literature about national production in Administration regarding digital marketing strategies in the last decade.
Mendes, Letícia Ellen Mandú de Lima
core  

Is Precision Agriculture Technology Adoption Persistently Overestimated?

open access: yesAgribusiness, EarlyView.
ABSTRACT Precision agriculture is sometimes assumed to diffuse steadily over time, and industry planning frequently extrapolates early adoption trends forward. This study evaluates the accuracy of such expectations by comparing agricultural input dealers' forecasts of future service offerings with the actual levels of offerings that dealerships ...
Trey Malone   +5 more
wiley   +1 more source

Capstone 2013: Digital Marketing

open access: yes
Class of 2013 Capstone Research Presentations: Beauty in a Digital World. Digital Marketing: What role should Digital Marketing play in the marketing mix?

core  

2020-December-18-Digital Marketing receives rankings

open access: yes, 2020
JOHNSON CITY (Dec. 18, 2020) – The digital marketing master’s program at East Tennessee State University, offered 100% online, has been recognized as a “Best Value” and the third best online graduate program of ...
University Marketing and Communication, East Tennessee State University
core  

Impact of Digital Ability and Rice Technology Adoption on Rice Farming Performance in Benin

open access: yesAgribusiness, EarlyView.
ABSTRACT This study examines the combined effects of digital ability and the adoption of various rice technologies among smallholder rice farmers, using GPS‐spatially matched data sources that include household surveys and a general census of rice value chain actors in Benin.
Landry Bellarmin Kassa, Takeshi Sakurai
wiley   +1 more source

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