Results 31 to 40 of about 1,038,718 (286)

Marketing Digital : Herramienta de Marketing Digital [PDF]

, 2020
El presente trabajo de seminario de graduación, da a conocer la importancia que tiene hoy día el marketing digital en la comercialización, analizando en si el desarrollo de las estrategias del marketing digital y comercialización a través de los medios digitales, los cuales todas las técnicas que se emplean en el mundo off-line no son ilimitadas y ...
Calero González, Israel Alexander, Vilchez Delgado, Jimmy Agustin, zambrana Barahona, Yeral Reynaldo   +2 more
openaire  

On the typical errors in implementing social media management strategies using artificial intelligence technologies

Ученые записки Российской академии предпринимательства
The article investigates contemporary challenges associated with leveraging artificial intelligence in business marketing. The primary goal is to analyze and consolidate common issues in applying artificial intelligence to marketing and to explore ...
E. V. Mishchenko, D. A. Shishlyannikova
doaj   +1 more source

Hubungan Antara Transisi Pemasaran dari Pemasaran Tradisional ke Pemasaran Digital dengan Volume Penjualan (Studi Pada Usaha Mikro Kecil dan Menengah di Kota Tangerang)

Jurnal Studi Manajemen Organisasi, 2022
This study is intended to describe the effect of digital marketing on the increase in sales volume of MSMEs. The problems in this study include how much increase in sales volume after implementing digital marketing and the reasons why business owners do ...
Aqshal Virgiananda Salendar, Susilo Toto Raharjo   +1 more
doaj   +1 more source

On the issues of business negotiation processes and prospects for overcoming them through large language models

Путеводитель предпринимателя
This article investigates the potential of large language models in overcoming problems within the business negotiation process. Typical issues encountered in business negotiations at various communication stages, which highlight the necessity for ...
L. Yu. Gladilin, E. V. Mischenko, A. E. Smirnov, S. S. Kabosnidze   +3 more
doaj   +1 more source

DIGITAL MARKETING - MARKETING OPPORTUNITIES AND THE POWER OF DIGITAL CONSUMERS

Ekonomika Poljoprivrede (1979), 2023
The article contrasts digital and conventional marketing while also examining the fundamentals of the idea of digital marketing, as well as its structure and characteristics in contemporary corporate environments.
Dejan Dašić, Vladan Vučić, Željko Turčinović, Miloš Tošić   +3 more
doaj   +1 more source

The Optimizing of Digital Marketing to Increase Brand Awareness of Sudut Lombok

Jurnal Aplikasi Bisnis dan Manajemen, 2023
Companies are utilizing the increasing technological and information development to conduct digital marketing activities. Sudut Lombok is a business that operates digital marketing to increase its brand awareness to potential customers.
Intan Cahya Ningrum, Lokita Rizky Megawati, Popong Nurhayati   +2 more
doaj   +1 more source

Tackling food marketing to children in a digital world: trans-disciplinary perspectives. Children’s rights, evidence of impact, methodological challenges, regulatory options and policy implications for the WHO European Region [PDF]

, 2016
There is unequivocal evidence that childhood obesity is influenced by marketing of foods and non-alcoholic beverages high in saturated fat, salt and/or free sugars (HFSS), and a core recommendation of the WHO Commission on Ending Childhood Obesity is to ...
Boyland, Emma, Breda, Joao, Handsley, Elizabeth, Jewell, Jo, Tatlow-Golden, Mimi, World Health Organization Regional Office for Europe,, Zalnieriute, Monika   +6 more
core  

Developing evidence‐based, cost‐effective P4 cancer medicine for driving innovation in prevention, therapeutics, patient care and reducing healthcare inequalities

Molecular Oncology, EarlyView.
The cancer problem is increasing globally with projections up to the year 2050 showing unfavourable outcomes in terms of incidence and cancer‐related deaths. The main challenges are prevention, improved therapeutics resulting in increased cure rates and enhanced health‐related quality of life.
Ulrik Ringborg, Joachim von Braun, Julio Celis, Anton Berns, Michael Baumann, Tit Albreht, Nancy Abou‐Zeid, Vanderlei Bagnato, Christian Brandts, Chien‐Jen Chen, Massimiliano di Pietro, Manjit Dosanjh, Thomas Dubois, Alexander Eggermont, Angelika Eggert, Ingemar Ernberg, Sara Faithfull, Johannes Förner, Stefan Fröhling, Manuel Heitor, Leroy Hood, Wei Jiang, Bengt Jönsson, Ravi Kannan, Maria Leptin, Su Li, Peter Lindgren, Douglas Lowy, Jun Ma, Alex Markham, Péter Nagy, Simon Oberst, M. Iqbal Parker, Danielle Rodin, Kevin Ryan, Joachim Schüz, Richard Sullivan, Josep Tabernero, Peter Turkson, Oliver Várhelyi, Harold Varmus, Chijie Wang, Elisabete Weiderpass, Nils Wilking   +43 more
wiley   +1 more source

Utilitarian VS Hedonic Value: Which is More Influential for Indonesian Consumers in Increasing Purchase Intention in E-Commerce?

Journal of Consumer Sciences
Background: Companies should leverage the rapid growth of online shopping in Indonesia to enhance customer experiences and boost sales. Live streaming plays a crucial role in influencing customer behavior, making it a valuable strategy for increasing ...
Nisrina Sherin Caesalpinia, Bethani Suryawardani   +1 more
doaj   +1 more source

THE EFFECT OF DIGITAL MARKETING MIX ON CONSUMERS PURCHASESINTENTION [PDF]

, 2019
The Digital Marketing Mix is one of the elements used by marketers in marketing their products aimed at building consumers purchase intention. Digital marketing provides a framework for comparing existing services with competitors and can also be used as
Kadarisman, A. (Asep ), Sulistijono, S. (Sulistijono)   +1 more
core