Results 1 to 10 of about 87,180 (177)
NATURE OF ELECTORAL MARKETING IN ROMANIA [PDF]
Analele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie, 2014 A serious analysis of the political market is impossible without studying consumer behavior (or user) offers political, macro-environment is an essential component of marketing that can be influenced by marketing actions of the political structure ...
DINU GABRIEL
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Marketing político electoral en Twitter
Miscelánea Comillas, 2023 El presente estudio realiza un análisis comunicativo de la red social Twitter de dos partidos políticos, Vox y Podemos, durante la precampaña a las elecciones de la Comunidad de Madrid de 2021.
Íngrid Gil Sanromán +1 more
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Marketing viral y abstención electoral juvenil
Revista Venezolana de Gerencia, 2015 La investigación tuvo como objetivo analizar las causas de la abstención electoral en jóvenes votantes y determinar el impacto del marketing viral como motivador del voto.
Lenin A. Rojas M. +1 more
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THE ROLE AND IMPLICATIONS OF THE EVENT BASED COMMUNICATION IN THE ELECTORAL CAMPAIGN [PDF]
Annals of the University of Oradea: Economic Science, 2011 The electoral campaigns are considered to be among the most delicate challenges for a marketer due to the limited time available, the sensible margin for error, the high impact of each statement and the condensation of a quite large amount of resources ...
Tatu Cristian Ionut +2 more
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Establishment and development political and electoral marketing
Sfera Politicii, 2014 Political marketing is a whole set of theories and methods that can serve to political organizations and public authorities, both to define the objectives and programs and to influence public behavior.
Ioana Valeria Alexe
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Más Poder Local, 2023 El objetivo de este artículo es comprender e identificar qué aspectos normativos favorecen o inhiben procesos electorales de calidad desde la perspectiva de la integridad electoral.
Mario Ricciardi +2 more
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Persuasion Communication in Political Marketing [PDF]
In Medias Res, 2022 Politics is a very important activity which defines rules of living within a community. Today, in democratic societies, citizens are given an opportunity to decide, through electoral political campaign, who will lead and make decisions about their ...
Ivana Babić
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Nazwy komitetów wyborczych – aspekty strukturalne i aksjologiczne [PDF]
, 2012 The subject of this paper will be a semantic and structural analysis of the names of electoral committees, and a reference to the axiological systems that are indirectly reflected by them.
Alcocer Yamanaka VH +4 more
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Electoral Cycles in Active Labor Market Policies [PDF]
SSRN Electronic Journal, 2009 We examine how electoral motives influence active labor market policies that promote job-creation. Such policies reduce unemployment statistics. Using German state data for the period 1985 to 2004, we show that election-motivated politicians pushed job-promotion schemes before elections.
Mechtel, Mario, Potrafke, Niklas
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Anales de Filología Francesa, 2021 Cet article a comme objectif de comprendre les échanges interculturels entre les Etats-Unis et la France concernant le marketing électoral numérique. Il s'intéresse aux élections présidentielles étatsuniennes entre 2008 et 2016 et françaises de 2012 et ...
Béatrice Sommier
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