Results 41 to 50 of about 12,516 (161)

RESEARCH REGARDING THE USE OF COLD IN CEREALS STORAGE

open access: yesAgricultura, 2017
This paper addresses to one of the main problems faced by 21st century farmers, namely to cut the cost of storing cereal products, in order to get the most profit from after marketing the product. The purpose of the paper was to make a comparison between
Calin Gh. Topan   +3 more
doaj   +1 more source

Economic cybernetics in marketing budget management: optimization of digital advertising expenses

open access: yesВісник Харківського національного університету імені В.Н. Каразіна: Серія Економіка
The article highlights the role of economic cybernetics in the context of economic digitalization and substantiates its relevance in the field of marketing budget management.
V. Zubova, O. Nikolaeva, Ye. Savchenko
doaj   +1 more source

Social Marketing: application and advantage in continuous medical education [PDF]

open access: yesStrides in Development of Medical Education, 2006
Background: The aim of continuous medical education is to improve physicians performance Unfortunately most of the efforts which have been done in recent years for achieving this goal have been ineffective Using ineffective educational methods and ...
Mohsen Shams, Arash Rashidian
doaj  

The pros and cons of interactive marketing to consumers and the manufacturer. Плюсы и минусы интерaктивного мaркетингa для потребителей и производителей

open access: yesХабаршысы. Экономика сериясы, 2016
In the article considered the main pros and cons of interactive marketing to consumers and producers in terms of technical and scientific progression in the spheres of social and economic communication. Many foreign and domestic scientists are considered
S. T. Kargabaeva, T. Muratkaliuly
doaj  

How Social Media Impacts Brand Value: The Mediating Role of Customer Satisfaction

open access: yesMultidisciplinary Business Review, 2020
The growing popularity of social media platforms has increased brand investments in social media marketing. However, it is not clear whether and how social media marketing leads to the creation of value for consumers and brands; therefore, we investigate
Anatoli Colicev, Pete O’Connor
doaj   +1 more source

Access and use of financial markets for basic education expenses

open access: yesContaduría y Administración, 2017
As a result of the financial crisis of 2008, the macroeconomic adjustment has affected Mexican homes through greater unemployment and a drop in purchasing power. Moreover, families had to keep financing education costs, sometimes going into debt in the formal or informal financial market.
Raccanello, Kristiano   +2 more
openaire   +2 more sources

THE WAYS OF OPTIMIZATION OF COSTS HOTEL COMPANIES IN A CRISIS

open access: yesВестник университета, 2019
The article considers various ways of saving hotel costs in crisis conditions, namely: reduction of expenses on advertising, marketing, participation in exhibitions, reduction of the list of additional services, the failure of customers from a range of ...
M. Zhukova
doaj  

THE WAYS OF OPTIMIZATION OF COSTS HOTEL COMPANIES IN A CRISIS

open access: yesВестник университета, 2016
The article considers various ways of saving hotel costs in crisis conditions, namely: reduction of expenses on advertising, marketing, participation in exhibitions, reduction of the list of additional services, the failure of customers from a range of ...
M. Zhukova
doaj  

World and National Trends in University Libraries Acquisition

open access: yesИнтеграция образования, 2018
Introduction. We investigated the problem of comparative analysis of the world and national trends of development of information support of the university research and education and position of Russia in the world academic community.
Irina K. Razumova   +1 more
doaj   +1 more source

R&D Expenses and Share Value in The Japanese Stock Market

open access: yesIndonesian Capital Market Review, 2014
The growing influence of technology in business activities is driving many firms to devote a greater amount of resources to research and development. It is therefore crucial to understand how the stock market evaluates the benefits of R&D. In this paper, our aim is to investigate whether Japanese investors have rewarded firms that heavily invest in
Sophie Nivoix, Pascal Ngunyen
openaire   +2 more sources

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