Results 141 to 150 of about 563,311 (286)

Romanian public marketing in terms of necessity, collaboration and mix [PDF]

open access: yes
The paper carries out a short literature review on public sector and public marketing terms. The findings of the paper’s study shows that the Romanian public sector should give more importance to marketing activities, as 87% of the respondents sustained ...
Grigorescu, Adriana
core   +1 more source

Pengaruh Marketing Mix Terhadap Kepuasan Konsumen Dengan Keputusan Membeli Sebagai Variabel Intervening Pada Kopkado Aub Surakarta [PDF]

open access: yes, 2010
Tujuan dalam penelitian ini adalah untuk menganalisis pengaruh produk, harga, tempat dan promosi terhadap kepuasan konsumen dengan keputusan membeli sebagai variabel intervening pada kopkado AUB Surakarta. Pengumpulan data ini dilakukan dengan penyebaran
Susilowati, E. M. (Eko)
core  

Plant‐Produced Viral Nanoparticles Decorated with Nanobodies Against HER2 Improve Retention and Recruitment of Immune Cells in Solid Tumors

open access: yesAdvanced Healthcare Materials, EarlyView.
Potato virus X is a filamentous RNA plant virus that can be engineered into a molecular tool for cancer therapy. We produced genetically‐encoded virus‐derived nanoparticles decorated with nanobodies targeting cancer cell receptors, epidermal growth factor receptor (EGFR) and human epidermal growth factor 2 (HER2).
Enrique Lozano‐Sanchez   +4 more
wiley   +1 more source

Pioneering the Future: Principles, Advances, and Challenges in Organic Electrodes for Aqueous Ammonium‐Ion Batteries

open access: yesAdvanced Materials, Volume 37, Issue 13, April 2, 2025.
Leveraging the numerous advantages of ammonium‐ion (NH₄⁺)—including cost‐effectiveness, low corrosiveness, preferential orientation, and rapid diffusion kinetics—aqueous NH₄⁺ batteries (AAIBs) have gained significant attention. This review highlights and evaluates the progress of AAIBs utilizing organic electrode materials such as small molecules ...
Mangmang Shi, Xiaoyan Zhang
wiley   +1 more source

Rapid Fabrication of Self‐Propelled and Steerable Magnetic Microcatheters for Precision Medicine

open access: yesAdvanced Materials, EarlyView.
A rapid Joule heating fabrication method for the production of self‐propelling, adaptive microcatheters, with tunable stiffness and integrated microfluidic channels is presented. Demonstrated through three microrobotic designs, including a steerable guiding catheter, an untethered wave‐crawling TubeBot, and a distal‐end propelled microcatheter, it was ...
Zhi Chen   +5 more
wiley   +1 more source

2D Co‐Mo‐Hydroxide‐Based Multifunctional Material for the Development of H2‐Based Clean Energy Technologies

open access: yesAdvanced Materials, EarlyView.
2D α‐Co(OH)2 interleaved with Mo species displays an appealing dual functionality for the production and use of green hydrogen.Mo incorporation greatly benefits the electrochemical behaviour in Oxygen Evolution Reaction for H2 production, while the magnetocaloric response at liquid H2 temperature paves the way for alternative cryogenic refrigerants ...
Daniel Muñoz‐Gil   +14 more
wiley   +1 more source

Analisis Pengaruh Variabel Marketing Mix terhadap Keputusan Konsumen dalam Pembelian Cuka Apel Tahesta (Studi Kasus di PT Tirta Sarana Sukses, Pandaan)

open access: yesIndustria: Jurnal Teknologi dan Manajemen Agroindustri, 2013
Abstrak Tujuan dari penelitian ini adalah mengetahui pengaruh variabel marketing mix dan mengetahui variabel manakah yang dominan berpengaruh terhadap keputusan konsumen dalam pembelian cuka apel Tahesta.
Indra Kusuma Putra   +2 more
doaj  

THE SPECIFICS OF MARKETING MIX STRATEGIES IN TELEVISION [PDF]

open access: yes
The concept of marketing mix was discovered by Neil Borden in 1964 and perfected by McCarthy in 1979. We notice the perspective of authors like Valerie Zeithaml, Mary Jo Bitner, Adrian Payne, Christopher Lovelock, Monique Lejeune and others who have ...
Elisabeta Andreea Budacia
core  

Electrically Readable Lateral Flow Assay Using Organic Transistors for Diagnostic Applications

open access: yesAdvanced Materials, EarlyView.
Electrolyte‐gated organic field‐effect transistors (EGOFETs) are integrated with lateral flow (LF) paper fluidics to create a reusable, portable, and low‐cost point‐of‐care (PoC) diagnostic test. The devices are validated for Human Immunoglobulin G detection, achieving high sensitivity (0.1 fm), selectivity, and reproducibility with rapid results in 20–
María Jesús Ortiz‐Aguayo   +4 more
wiley   +1 more source

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