Results 1 to 10 of about 79,088 (296)
Frontiers in Public Health, 2023 Increasing health care costs and high economic burden exemplify the impact of chronic diseases on public health. Multifaceted approaches to treating chronic diseases include pharmaceutical drugs, digital therapeutics, and lifestyle medicine.
Jade L. Huntsman +2 more
doaj +2 more sources
Curationis, 2006 Existing literature on the marketing of primary healthcare services was reviewed to determine the role of registered nurses in this regard. The systematic review included “— five searches and ensured wide coverage of the results of available primary ...
M Rail, SM Meyer
doaj +2 more sources
Impact of culture on marketing of health services – Elekta in Brazil
International Business Review, 2015 AbstractWe examine how culture influences the international marketing of health services. This is done by analyzing how culture affects trust, networks and standardization/adaptation and how trust develops and operates in relation to culture, networks and standardization and adaptation. Using qualitative data gathered through semi-structured interviews
Fregidou-Malama, Maria, Hyder, Akmal S.
openaire +3 more sources
Study of Marketing Components Affecting Health Care Services in Hospitals
Rāhburdhā-yi Mudīriyyat dar Niẓām-i Salāmat, 2016 Background: Hospitals, in extreme competition, have accepted principles of marketing designed for industrial goods and customers. One of the important factors in health services marketing is the type of services.
Mohammad Javad Akbarian Bafghi +1 more
doaj +1 more source
Community Pharmacy Marketing: Strategies for Success [PDF]
INNOVATIONS in Pharmacy, 2011 Purpose: As community pharmacies are implementing increasingly more clinical services they are faced with a new challenge of marketing these services.
Kristina D. Wood +3 more
doaj +2 more sources
Recommendations for improving the hospital's marketing policy [PDF]
Health Economics and Management Review, 2020 This article summarizes the arguments and counterarguments within the scientific discussion on improving the marketing policy of the clinic. The purpose of the study is to improve the marketing policy of the clinic.
Yuriy Yula +2 more
doaj +1 more source
The effect of social network marketing on online purchase intention: a model in the health market
Social Determinants of Health, 2022 Background: This study aimed to investigate the role of social network marketing on the intention of online shopping in the health market. Methods: This study was a descriptive survey.
Toktam Salari +2 more
doaj +1 more source
Digital marketing as a growth factor in health services.
Medwave, 2023 El marketing desempeña un factor importante en la promoción de bienes y servicios. Este influye en la toma de decisiones y en la creación de valor ya que permite identificar herramientas adecuadas que reportan mejores beneficios.
Juan Gabriel Saltos Cruz +3 more
semanticscholar +1 more source
BMC Health Services Research, 2023 Background In Vietnam and many developing countries, private healthcare is increasingly being leveraged by governments to complement public services and increase health service access and utilisation. Extensive understanding of patterns of utilisation of
M. P. Nguyen +3 more
semanticscholar +1 more source
International Journal of Environmental Research and Public Health, 2021 Breastfeeding is critical to maternal and child health and survival, and the benefits persist until later in life. Inappropriate marketing of breastmilk substitutes (BMS), feeding bottles, and teats threatens the enabling environment of breastfeeding ...
Constance Ching +5 more
semanticscholar +1 more source