Results 51 to 60 of about 188,952 (169)

Market basket analysis in marketing research

open access: yesEquilibrium, 2009
Market basket analysis is, to put it simply, analysis of the content of customer’s trolley. Market Basket Analysis is based on recognition of rules that customers apply while filling their trolleys, their habits, proper use of services and on research in what products are purchased together or in a defined order.
openaire   +2 more sources

Traditional products – vectors of sustainable development on the regional and national markets

open access: yesAmfiteatru Economic, 2013
Traditional products represent an important component of the Romanian culture, of the Romanian identity, of the national heritage. In order to succeed imposing over fakes on the market, this product’s regime must be very well defined and regulated by ...
Georgică Gheorghe   +2 more
doaj  

Applying Deep Generative Neural Networks to Data Augmentation for Consumer Survey Data with a Small Sample Size

open access: yesApplied Sciences
Questionnaire consumer survey research is primarily used for marketing research. To obtain credible results, collecting responses from numerous participants is necessary. However, two crucial challenges prevent marketers from conducting large-sample size
Shinya Watanuki   +2 more
doaj   +1 more source

THE ROLE OF MARKETING RESEARCH IN SUSTAINABLE DEVELOPMENT OF SPORTS ORGANIZATIONS [PDF]

open access: yesAnnals of the “Ştefan cel Mare” University: Physical Education and Sport Section - The Science and Art of Movement, 2018
Marketing research can be considered the start point in the marketing endeavor of any sports entity in our country. The results of marketing research emphasize the need of adaptation and implementation of some development politics of sports entity, of
Amelicichin Ecaterina
doaj  

MARKET RESEARCH IN MARKETING SIMULATIONS

open access: yesAnalele Universităţii Constantin Brâncuşi din Târgu Jiu : Seria Economie, 2022
Marketing simulations have been a vital tool in nowadays’ digitized world as they help users become more familiar with some marketing concepts and tools that contribute to a better decision-making process both in simulations and in real life. The scope of the paper is to portray some of the main market research tools and reports that are used in the ...
CĂTĂLIN GRĂDINARU   +2 more
openaire   +1 more source

Is EEG Suitable for Marketing Research? A Systematic Review. [PDF]

open access: yesFront Neurosci, 2020
Bazzani A   +4 more
europepmc   +1 more source

PREVISÃO DE DEMANDA DE REFEIÇÕES EM RESTAURANTE UNIVERSITÁRIO COM OFERTA INSUFICIENTE

open access: yesRevista Gestão Universitária na América Latina, 2017
This paper aims to examine the meal demand forecasting in a University Dining Service (UDS) with short supply. The research derived from low productive capacity problems faced in some campus of the São Paulo State University (UNESP ...
Adriana Barbosa Santos   +3 more
doaj  

A quantitative research of consumer’s attitude towards food products advertising [PDF]

open access: yesComputational Methods in Social Sciences, 2014
Identifying the consumers' attitude towards television/radio/press advertising is especially important, a fact which is highlighted by national and international speciality literature.
Voicu Mirela-Cristina
doaj  

Limnospira fusiformis from Lake Solenoe, Omsk: Rationalizing Marketing and Research

open access: yesТехника и технология пищевых производств
A diverse food product range makes the consumer more demanding and pickier in terms of choice, safety, and price. As a result, food producers turn to alternative protein sources, such as microalgae. Microalgae are rich in protein (60%), unsaturated fatty
Elena A. Moliboga   +1 more
doaj   +1 more source

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