Results 241 to 250 of about 189,177 (268)

Research in marketing strategy

Journal of the Academy of Marketing Science, 2018
Kimberly Whitler, Neil Morgan, Hui Feng   +2 more
exaly  

Creating Boundary-Breaking, Marketing-Relevant Consumer Research

Journal of Marketing, 2020
Deborah Macinnis, John G Lynch, Donald Lehmann   +2 more
exaly  

The evolution of marketing research

International Journal of Contemporary Hospitality Management, 2014
John Bowen, Cristian Morosán
exaly  

Marketing research in the new millennium: emerging issues and trends

Marketing Intelligence and Planning, 2001
Mark Peterson, Naresh K Malhotra
exaly  

Market and marketing research

2013
openaire   +1 more source

Handbook of Market Research

2022
openaire   +2 more sources

A Thematic Exploration of Digital, Social Media, and Mobile Marketing: Research Evolution from 2000 to 2015 and an Agenda for Future Inquiry

Journal of Marketing, 2016
Cáit Lamberton, Andrew T Stephen
exaly  

Market research in tuberculosis

Tubercle, 1971
openaire   +2 more sources

The Contingency Approach: Its Foundations and Relevance to Theory Building and Research in Marketing

European Journal of Marketing, 1988
Valarie Zeithaml
exaly  

Hospitality marketing research from 2000 to 2009

International Journal of Contemporary Hospitality Management, 2011
Sojung Lee, Billy Bai
exaly