Background: The COVID-19 pandemic has significantly impacted the stability of the global economy and the banking sector in developing nations such as Vietnam.
Pham Thuy Tu +2 more
doaj
The Sony Playstation! : consumer marketing the world's most popular interactive entertainment home console : a thesis submitted in partial fulfilment of the requirements for the degree of Master of Arts in Media Studies at Massey University, Palmerston North, New Zealand [PDF]
The videocassette may be viewed in the library.The focus of this thesis is the marketing methods used for the Sony PlayStation. Marketing in the video game industry has been ignored by a number of theorists, who tend to concentrate on the influences and ...
Tung, Raymond
core
Rapid Fabrication of Self‐Propelled and Steerable Magnetic Microcatheters for Precision Medicine
A rapid Joule heating fabrication method for the production of self‐propelling, adaptive microcatheters, with tunable stiffness and integrated microfluidic channels is presented. Demonstrated through three microrobotic designs, including a steerable guiding catheter, an untethered wave‐crawling TubeBot, and a distal‐end propelled microcatheter, it was ...
Zhi Chen +5 more
wiley +1 more source
Identifying successful sales and marketing strategies that affect customer loyalty in a coffee shop [PDF]
.Most small businesses such as coffee shops are concerned with customer loyalty and satisfaction, and increasing profitability. Marketing strategy becomes important when customer loyalty is low.
Huang, Yijia, Wood, Brent
core +1 more source
2D α‐Co(OH)2 interleaved with Mo species displays an appealing dual functionality for the production and use of green hydrogen.Mo incorporation greatly benefits the electrochemical behaviour in Oxygen Evolution Reaction for H2 production, while the magnetocaloric response at liquid H2 temperature paves the way for alternative cryogenic refrigerants ...
Daniel Muñoz‐Gil +14 more
wiley +1 more source
Marketing in Healthcare Unit [PDF]
Healthcare marketing is a part of public services marketing. In developed countries, healthcare marketing can be applied to a microeconomic as well as to a macroeconomic level. The main feature of healthcare marketing is that there are products, markets,
Mariana BIRSA
core
Electrically Readable Lateral Flow Assay Using Organic Transistors for Diagnostic Applications
Electrolyte‐gated organic field‐effect transistors (EGOFETs) are integrated with lateral flow (LF) paper fluidics to create a reusable, portable, and low‐cost point‐of‐care (PoC) diagnostic test. The devices are validated for Human Immunoglobulin G detection, achieving high sensitivity (0.1 fm), selectivity, and reproducibility with rapid results in 20–
María Jesús Ortiz‐Aguayo +4 more
wiley +1 more source
Role of the Recombination Zone in Organic Light‐Emitting Devices
This review summarizes the critical role of the recombination zone in organic light‐emitting diodes (OLEDs). We highlight that broadening the recombination zone in OLEDs based on emissive layers with balanced charge transport and high photoluminescence quantum yields provides a promising route toward achieving both long operational lifetime and high ...
Yungui Li, Karl Leo
wiley +1 more source
The Possibility of New Complex Magnet Materials
The quest for stronger magnets enters a new era. With the developments of AI‐driven materials discovery, computational prediction of magnetic properties, and autonomous laboratories, researchers can now explore millions of untested structures. Discovery of next‐generation ultra‐powerful magnets – critical for electric vehicles, renewable energy, and ...
G. Jeffrey Snyder
wiley +1 more source
Use of Marketing Instruments in Development of towns and regions: Case Study Slovakia [PDF]
It is possible to apply the marketing conception also by managing and developing towns. Marketing as a scientific discipline has started to apply in specific conditions of managing of the public sector in 1980s.
Milan Bucek, Renata Paulickova
core

