Results 131 to 140 of about 82,447 (167)

Evolution of Sustainability as Marketing Strategy: Beginning of New Era

Procedia, Social and Behavioral Sciences, 2012
, Zilur Rahman, Praveen Goyal
exaly  

Strategic marketing and marketing strategy: domain, definition, fundamental issues and foundational premises

Journal of the Academy of Marketing Science, 2009
Rajan Varadarajan, Varadarajan Rajan
exaly  

Marketing and various marketing strategies

2019
Saxena, Charu, Kumar, Manish
openaire   +1 more source

Marketing strategy determinants of export performance: a meta-analysis

Journal of Business Research, 2002
Saeed Samiee, Leonidas Leonidou, Constantine S Katsikeas   +2 more
exaly  

Issues in conducting marketing strategy research

Journal of Strategic Marketing, 1995
Stanley F Slater
exaly  

Export marketing strategy implementation, export marketing capabilities, and export venture performance

Journal of the Academy of Marketing Science, 2011
Neil Morgan, Constantine S Katsikeas, Douglas W Vorhies   +2 more
exaly  

Marketing strategies for the mature market

Choice Reviews Online, 1995
openaire   +1 more source

Optimal marketing strategy: A decision-making with ANP and TOPSIS

International Journal of Production Economics, 2010
Chin-Tsai Lin, Chuan Lee
exaly  

Relationalism in marketing channels and marketing strategy

European Journal of Marketing, 2011
Charles Blankson, FRANCISCO Guzman
exaly  

STRATEGY MARKET BAROMETER

2012
HOWARD C THOMAS, HOWARD ANDREW
openaire   +2 more sources