Results 251 to 260 of about 4,445,286 (288)

Marketing and various marketing strategies

2019
Saxena, Charu, Kumar, Manish
openaire   +1 more source

Does sustainability marketing strategy achieve payback profits? A signaling theory perspective

Corporate Social Responsibility and Environmental Management, 2018
Yu Nie, Taiwen Feng, Yongtao Song
exaly  

Marketing Strategy and Management

1991
openaire   +1 more source

Strategic marketing and marketing strategy: domain, definition, fundamental issues and foundational premises

Journal of the Academy of Marketing Science, 2009
Rajan Varadarajan
exaly  

Optimal marketing strategy: A decision-making with ANP and TOPSIS

International Journal of Production Economics, 2010
Chin-Tsai Lin, Chuan Lee
exaly  

Marketing strategies for the mature market

Choice Reviews Online, 1995
openaire   +1 more source

A stakeholder theory approach to designing environmental marketing strategy

Journal of Business and Industrial Marketing, 1995
Michael J. Polonsky
exaly  

STRATEGY MARKET BAROMETER

2012
HOWARD C THOMAS, HOWARD ANDREW
openaire   +2 more sources

Export marketing strategy implementation, export marketing capabilities, and export venture performance

Journal of the Academy of Marketing Science, 2011
Neil Morgan, Constantine S Katsikeas, Douglas W Vorhies   +2 more
exaly  

Issues in conducting marketing strategy research

Journal of Strategic Marketing, 1995
Stanley F Slater
exaly