Individual Differences in Mental Accounting [PDF]
Frontiers in Psychology, 2019 Individual differences in mental accounting have rarely been studied, and empirical evidence regarding the relation between mental accounting and personality characteristics is scarce.
Stephan Muehlbacher, Erich Kirchler
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An evolutionary game analysis of supervision behavior in public-private partnership projects: Insights from prospect theory and mental accounting [PDF]
Frontiers in Psychology, 2023 Effective supervision is one of the important ways to ensure the smooth implementation of Public-Private Partnership (PPP) projects. To understand the characteristics of the decision-making behavior of the public and private sectors in the supervision of
Xiaotong Cheng, Min Cheng
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Revisiting mental accounting classic paradigms: Replication Registered Report of the problems reviewed in Thaler (1999) [PDF]
Royal Society Open ScienceMental accounting, the internal categorization system individuals adopt to manage their financial activities, may result in suboptimal decisions or decision-making not aligned with one’s own goals.
Mengfei Li, Gilad Feldman
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The Influence of Culture on the Lure of Choice, Mental Accounting, and Overconfidence [PDF]
Behavioral SciencesIn the contemporary globalized landscape characterized by international and intercultural decision-making processes, interconnected supply chains, and diverse customer relations, susceptibility to biases and heuristics poses a substantial threat to the ...
Sebastian Hoffmann, Sajid Anwar
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Does AI-assisted labor change how earnings are spent? [PDF]
Frontiers in PsychologyGenerative AI is rapidly substituting for human cognitive effort in everyday labor. This substitution attenuates the cues that make income feel earned: subjective effort and felt ownership of the work product.
Jinru Zong, Zhuo Lyu
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The effect of mental accounting in the luxury market: prepared and unprepared consumers [PDF]
Frontiers in PsychologyIntroductionSocial networking sites (SNSs) are increasingly influencing consumer behavior and attitudes toward luxury consumption by fostering social comparison and perceived inequality.MethodsWe conducted a survey with 320 U.S.-based participants ...
Dong Hyun Son, Dongwoo Ko, Ji-yeon Lee
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The role of mental accounting in risk-taking and spending: a meta-analysis of the house-money effect [PDF]
Frontiers in PsychologyIntroductionThis study systematically analyzes the house-money effect, a phenomenon in which people become more financially risk-taking and wasteful after receiving unexpected income.
Kasumi Dan
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Cogent Economics and Finance, 2020 Studies noticed that individuals’ cognitive, psychological, and behavioral limitations always have some influence in their everyday decision making. And the financial decisions are no exceptions.
Mousumi Singha Mahapatra +1 more
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The quest of peer-to-peer lending applications marketing to small and medium enterprises: Assessing intention to recommend [PDF]
Innovative Marketing, 2023 This study aims to determine the effect of peer-to-peer lending (P2PL) on small and medium enterprises (SMEs) underpinned by the theory of planned behavior and asses its impact on the borrower’s intention to recommend such a platform.
Dewi Wuisan +3 more
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MAKNA INVESTASI BERDASARKAN MENTAL ACCOUNTING DAN GENDER
Jurnal Akuntansi Multiparadigma, 2021 Abstrak – Makna Investasi Berdasarkan Mental Accounting dan Gender Tujuan Utama – Penelitian ini berupaya Memahami fenomena mental accounting dan karakteristik gender dalam kegiatan investasi.
Mochammad Nurul, Hamidah Hamidah
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