Results 11 to 20 of about 865,850 (300)
MAKNA INVESTASI BERDASARKAN MENTAL ACCOUNTING DAN GENDER
Abstrak – Makna Investasi Berdasarkan Mental Accounting dan Gender Tujuan Utama – Penelitian ini berupaya Memahami fenomena mental accounting dan karakteristik gender dalam kegiatan investasi.
Mochammad Nurul, Hamidah Hamidah
doaj +1 more source
The Effect of Debt Financing on Capital Investment Decisions Based on Mental Accounting Theory [PDF]
Objective: The weaknesses of economic theories in explaining individual judgment and decision making (JDM) has led to the development of psychological theories.
Mahnaz Molanazari +2 more
doaj +1 more source
MALLEABLE MENTAL ACCOUNTING DAN MAKNA KEBAHAGIAAN SELAMA PANDEMI COVID-19
Abstrak - Malleable Mental Accounting dan Makna Kebahagiaan Selama Pandemi Covid-19 Tujuan Utama - Penelitian ini bertujuan untuk memahami bagaimana makna kebahagiaan dan strategi coping yang dipilih seseorang bisa mengurangi efektivitas kerja mental ...
Handi Brata +2 more
doaj +1 more source
PAJAK DAN SEDEKAH DALAM KESADARAN MENTAL ACCOUNTING DAN PANCASILA
Abstrak – Pajak dan Sedekah dalam Kesadaran Mental Accounting dan Pancasila Tujuan Utama – Penelitian ini bertujuan untuk memahami kesadaran di balik fenomena tindakan pelaku usaha yang taat membayar pajak dan bersedekah.
Akhmad Riduwan, Andajani Andajani
doaj +1 more source
Why are gainers more risk seeking [PDF]
The phenomenon that prior gains may increase people's willingness to accept risky gambles is named as the "house money effect" (Thaler and Johnson, 1990).
Jiaxi Peng, Danmin Miao, Wei Xiao
doaj +3 more sources
PERILAKU PENGAMBILAN KEPUTUSAN KREDIT BERDASARKAN MENTAL ACCOUNTING DAN MENYAMA BRAYA [PDF]
Abstrak – Perilaku Pengambilan Keputusan Kredit Berdasarkan Mental Accounting dan Menyama Braya Tujuan Utama – Penelitian ini bertujuan untuk mengeksplorasi keberadaan mental accounting dan konsep menyama braya dalam pengambilan keputusan kredit ...
Ni Komang Ayu Julia Praba Dewi +1 more
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The effect of demographic factors on behavioral biases
The purpose of this study was to examine the influence of demographic factors such as gender, age, education, occupation, income, and investment experience on investor behavior bias such as overconfidence bias, disposition effects, herding bias, and ...
Vania Beatrice +2 more
doaj +7 more sources
When being wasteful appears better than feeling wasteful
“Waste not want not” expresses our culture’s aversion to waste. “I could have gotten the same thing for less” is a sentiment that can diminish pleasure in a transaction. We study people’s willingness to “pay” to avoid this spoiler.
Ro’i Zultan +2 more
doaj +1 more source
Choosing victims: Human fungibility in moral decision-making
In considering moral dilemmas, people often judge the acceptability of exchanging individuals’ interests, rights, and even lives. Here we investigate the related, but often overlooked, question of how people decide who to sacrifice in a moral dilemma. In
Michał Białek +2 more
doaj +1 more source
The evidence from field studies in retail environments suggests in-store slack is part of the consumer’s purchasing budget. These funds are used as a self-control mechanism so as not to exceed the budget.
Mauricio Valle, Rodrigo Morrás
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