Results 1 to 10 of about 108,084 (180)
Merchandising à l’officine au Maroc [PDF]
Batna Journal of Medical Sciences, 2021 Objectifs. Le but de cette enquête était d’évaluer le degré d’implémentation des principes et approches de merchandising au niveau des pharmacies d’officine au Maroc, et d’en déduire l’intérêt d’une étude à large échelle qui pourrait aboutir à l ...
Jihane Ifezouane +3 more
doaj +1 more source
Fashion retail strategies in-store design and planning: the case of South Africa
Entrepreneurship and Sustainability Issues, 2023 The study followed a consumer-centred approach in investigating the subject of visual merchandising in the South African fashion retail industry holistically.
Michael C. Cant, Cornelius Bothma
doaj +1 more source
Importance and impacts of visual merchandising for customers at The Warehouse [PDF]
, 2018 The benefits of visual merchandising have been well discussed in previous literature. For large retail service providers this topic is of special importance.
Singh, Gurpreet, Yaeghoobi, Ehsan
core +2 more sources
E-Jurnal Manajemen, 2022 Meningkatnya kebutuhan masyarakat akan produk sehari-hari memunculkan banyaknya bisnis baru yang menawarkan berbagai macam item sesuai dengan keinginan konsumen.
Asyifa Khaerunisa Banjar +1 more
doaj +1 more source
Identification of Key Success Factors - in Developing a Character Merchandising in the Iranian Marketplace using Grounded Theory Method [PDF]
مدیریت بازرگانی, 2018 Objective: Production and selling products under a brand earned its equity in a different area of product consumption is a popular strategy among manufacturers that do not have the ability or desire to invest in branding.
Azim Zarei, Mohammad Asadi
doaj +1 more source
THE ROLE OF TECHNOLOGICAL INNOVATION IN MERCHANDISING
Three Seas Economic Journal, 2023 This academic paper aims to explore the role of technological innovation in merchandising and its impact on consumer behaviour and retail performance. The study uses a systematic review and meta-analysis approach to collect and analyse existing research
Mariana Stoica
doaj +1 more source
, 2022 El objetivo fundamental de este conjunto de técnicas: acción sobre la mercancía, acción sobre el producto.
Svetlana Aleksina, Gennadiy Ivanov
openaire +3 more sources
PENGARUH MERCHANDISING TERHADAP KEPUASAN DAN LOYALITAS PELANGGAN INDOMARET DI KOTA DENPASAR
E-Jurnal Manajemen, 2020 Penelitian ini bertujuan untuk mengetahui peran kepuasan pelanggan dalam memediasi pengaruh merchandising terhadap loyalitas pelanggan.Penelitian ini dilakukan di Kota Denpasar dengan jumlah sampel sebanyak 120 sampel. Penentuan sampel menggunakan teknik
Ni Luh Made Kartika Dewi +1 more
doaj +1 more source
Sovremennye Issledovaniâ Socialʹnyh Problem, 2014 In the article it is told about the problem of effectiveness of the pharmacy merchandising in the drug store. Results of qualitative marketing research are showed. Investigation took place in the drug store with closed trade form.
Evelina Aleksandrovna Medvedeva +1 more
doaj +1 more source
Merchandising Strategies: an analysis of their effectiveness in attracting new customers
RAN, 2021 Merchandising techniques have the purpose of attracting new customers and that they make strategic purchases at the different points of sale, even in the digital world.
Freddy Verastegui Tene +1 more
doaj +1 more source