Results 1 to 10 of about 108,442 (278)
Merchandising à l’officine au Maroc [PDF]
Batna Journal of Medical Sciences, 2021 Objectifs. Le but de cette enquête était d’évaluer le degré d’implémentation des principes et approches de merchandising au niveau des pharmacies d’officine au Maroc, et d’en déduire l’intérêt d’une étude à large échelle qui pourrait aboutir à l ...
Jihane Ifezouane +3 more
doaj +1 more source
Importance and impacts of visual merchandising for customers at The Warehouse [PDF]
, 2018 The benefits of visual merchandising have been well discussed in previous literature. For large retail service providers this topic is of special importance.
Singh, Gurpreet, Yaeghoobi, Ehsan
core +2 more sources
Fashion retail strategies in-store design and planning: the case of South Africa
Entrepreneurship and Sustainability Issues, 2023 The study followed a consumer-centred approach in investigating the subject of visual merchandising in the South African fashion retail industry holistically.
Michael C. Cant, Cornelius Bothma
doaj +1 more source
E-Jurnal Manajemen, 2022 Meningkatnya kebutuhan masyarakat akan produk sehari-hari memunculkan banyaknya bisnis baru yang menawarkan berbagai macam item sesuai dengan keinginan konsumen.
Asyifa Khaerunisa Banjar +1 more
doaj +1 more source
Identification of Key Success Factors - in Developing a Character Merchandising in the Iranian Marketplace using Grounded Theory Method [PDF]
مدیریت بازرگانی, 2018 Objective: Production and selling products under a brand earned its equity in a different area of product consumption is a popular strategy among manufacturers that do not have the ability or desire to invest in branding.
Azim Zarei, Mohammad Asadi
doaj +1 more source
THE ROLE OF TECHNOLOGICAL INNOVATION IN MERCHANDISING
Three Seas Economic Journal, 2023 This academic paper aims to explore the role of technological innovation in merchandising and its impact on consumer behaviour and retail performance. The study uses a systematic review and meta-analysis approach to collect and analyse existing research
Mariana Stoica
doaj +1 more source
, 2022 El objetivo fundamental de este conjunto de técnicas: acción sobre la mercancía, acción sobre el producto.
Svetlana Aleksina, Gennadiy Ivanov
openaire +3 more sources
PENGARUH MERCHANDISING TERHADAP KEPUASAN DAN LOYALITAS PELANGGAN INDOMARET DI KOTA DENPASAR
E-Jurnal Manajemen, 2020 Penelitian ini bertujuan untuk mengetahui peran kepuasan pelanggan dalam memediasi pengaruh merchandising terhadap loyalitas pelanggan.Penelitian ini dilakukan di Kota Denpasar dengan jumlah sampel sebanyak 120 sampel. Penentuan sampel menggunakan teknik
Ni Luh Made Kartika Dewi +1 more
doaj +1 more source
Peran Pembelian Spontan dalam Menentukan Citra Merek Café
Binus Business Review, 2012 Cafe employers realize the importance of visual merchandising management to enhance brand image. Visual merchandising is the activity of promoting the sale of representative goods at retail outlets.
Retno Dewanti +2 more
doaj +1 more source
An Approach for Predicting the Apparent Color of Carpets under Different Illuminants
Applied Sciences, 2022 The color appearance of residential carpets under different illuminants can influence the purchase decisions of consumers, visual merchandisers, and interior designers.
Sumit Mandal +6 more
doaj +1 more source