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PELATIHAN TATA KELOLA PEMASARAN PRODUK BERBASIS MOBILE MARKETING UKM INDUSTRI PERAK
Abdimas: Jurnal Pengabdian Masyarakat Universitas Merdeka Malang, 2018 Program kemitraan masyarakat merupakan salah satu bentuk pengabdian kepada masyarakat yang bertujuan untuk meningkatkan kinerja pengelola UMKM, dalam bidang tata kelola pemasaran produk dan pemasaran berbasis mobile marketing.
Ernani Hadiyati +2 more
doaj +1 more source
Mobile MarketingThe “Mobile Marketing” chapter delves into the pivotal role of mobile devices in the digital marketing landscape, highlighting their ubiquity and impact on consumer behavior. It begins by examining the exponential growth in mobile device usage globally, citing increased accessibility and affordability as key drivers. The chapter emphasizes the shift in
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Studia commercialia Bratislavensia, 2011 Mobile Marketing In addition to traditional communication tools, new tools of marketing communication are currently coming into use. Mass-media and marketing communication is an important factor that may considerably influence economic development.
Boaretto, A, Noci, G., PINI, FABRIZIO
openaire +3 more sources
New Mobile Marketing Capabilities of the Android Platform
Managerial Economics, 2012 Rapid development of the intelligent mobile devices such as smartphones and tablets created numerous opportunities for new forms of both mobile marketing and marketing in general.
Piotr Gurgul
doaj +1 more source
The Emotional Impact of Irritation and Entertainment on Mobile Advertising Effectiveness [PDF]
Akofena: This article examines the influence of emotional variables on the attitude of smartphone users in Algeria as well as their intention to purchase. The study is based on a representative sample of 311 Algerian users and uses the structural equation ...
Redha RAHMOUN & Samiya BENYETTOU
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The impact of digital advertising channels on the customer buying behavior: The moderating task of advertising strategies [PDF]
International Journal of Data and Network ScienceRegulators and recent academics are now paying attention to digital marketing because it has become a complete marketing resource that might propel a firm toward success.
Mohammed Nuseir, Ghaleb El Refae
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Pathways and pitfalls: a qualitative study of student experiences in biomedical science education
FEBS Open Bio, EarlyView.Biomedical science students from underrepresented backgrounds face barriers including financial strain, disrupted laboratory access and cultural exclusion. Peer networks provide vital support when institutional systems are difficult to navigate. To create inclusive learning environments and achieve academic success, educators should blend active, hands‐
Olivia J. Russell +8 more
wiley +1 more source
Advanced Engineering Materials, EarlyView.This study presents a reversible temperature sensor with high switching ratio, ∼103. The device is fabricated using PET‐ITO and carbon nanotube dispersions in alkane. Considering its application in cold chain logistics, a proof‐of‐concept with LED is showcased. Thus, a temperature drop below the threshold temperature (crystallization temperature of the
Sunil Kumar Behera +8 more
wiley +1 more source
Journal of Agricultural Extension, 2022 This study examined the availability and utilization of digital marketing tools among fresh African catfish marketers in Omambala region of Anambra State, Nigeria.
Nwoye, Ifeanyi Innocent +2 more
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Advanced Engineering Materials, EarlyView.This study demonstrates how optimizing laser power, scanning speed, and hatching distance in laser powder bed fusion can boost the productivity of Inconel 718 manufacturing by up to 29% while maintaining mechanical integrity. The work delivers a validated process window and cost–time analysis, offering industry‐ready guidelines for efficient additive ...
Amir Behjat +7 more
wiley +1 more source