Patterns of ENDS-Related Content Exposure on Social Media Among US Adolescents and Young Adults. [PDF]
Mongilio JM +5 more
europepmc +1 more source
The Application of New Media Marketing in Luxury Brand Communication
In the evolving landscape of luxury brand communication, this paper explores the transformative role of new media marketing in the dissemination and perception of luxury brands. Drawing insights from recent studies on social media impact on luxury consumption, it delves into how platforms like Instagram, Facebook, and WeChat have reshaped consumer ...
openaire +1 more source
Assessing the quality and reliability of health information on GLP-1 receptor agonists on TikTok and Bilibili: a cross-sectional analysis of the public health infodemic. [PDF]
Peng G, Wang C, Zhang HW, Xu T, Di JZ.
europepmc +1 more source
Unpacking Brand Fandom: Triadic Brand-Related Perceptions and Fan Behaviors. [PDF]
Lee Y, Kim B.
europepmc +1 more source
Market sentiment of electric vehicles in Malaysia. [PDF]
Qiu D, Chin L, Abdul Samad AR.
europepmc +1 more source
The policy implementation playbook: a cross-policy taxonomy of post-adoption tobacco industry tactics. [PDF]
Matthes BK +5 more
europepmc +1 more source
Brand new China: advertising, media, and commercial culture [PDF]
openaire +1 more source
Online Discussions About Alopecia Areata in 5 Arabian Gulf Countries: Social Media Listening Study. [PDF]
Reda A +5 more
europepmc +1 more source
The Platformized Commercial Persona: CEO Visibility, Fan Labor, and Consumer Engagement in Short-Video Social Commerce. [PDF]
Liao H, Ding J.
europepmc +1 more source
Discursive analysis of news values in headlines posted by the official CCTV News WeChat account. [PDF]
Tan H, Luan NM, Tan RS, Li L.
europepmc +1 more source

