Marketing in the metaverse era: toward an integrative channel approach. [PDF]
Virtual Real, 2023 Ramadan Z.
europepmc +1 more source
Seamless experience and experiential value: driving flow in omnichannel retailing
Purpose While a seamless experience is widely acknowledged as essential, its role in shaping deeper psychological states, especially the state of flow in the shopping journey, remains an ongoing area of research ...
Surabhi Koul +2 more
core +1 more source
Product availability and stockpiling in times of pandemic: causes of supply chain disruptions and preventive measures in retailing. [PDF]
Ann Oper Res, 2022 Ovezmyradov B.
europepmc +1 more source
Omnichannel battle between Amazon and Walmart: Is the focus on delivery the best strategy? [PDF]
J Bus Res, 2021 Jindal RP, Gauri DK, Li W, Ma Y.
europepmc +1 more source
Impacts of the COVID-19 pandemic on grocery retail operations: An analytical model. [PDF]
Prod Oper Manag, 2022 Delasay M, Jain A, Kumar S.
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Decision-making styles in the age of omnichannel retailing
The retail sector has undergone a significant transformation with the rise of digitalisation and the internet, leading to changes in customer shopping behaviours and retail strategies.
Aisha Muthaffar (21285722)
core
Exploring service quality perception in omnichannel retailing in the of case German fashion industry [PDF]
In omnichannel retailing, a combination of different retail channels along the various customer touchpoints has become the predominant purchasing pattern for customers.
Patten, Elena, Ozuem, Wilson
core
Predicting customer loyalty in omnichannel retailing using purchase behavior, socio-cultural factors, and learning techniques. [PDF]
PLoS OneRoosta S, Sadjadi SJ, Makui A.
europepmc +1 more source
Agent models of customer journeys on retail high streets. [PDF]
J Econ Interact Coord, 2023 Torrens PM.
europepmc +1 more source
Benefit from a high store visiting cost in an omnichannel with BOPS. [PDF]
Transp Res E Logist Transp Rev, 2022 Feng Y, Zhang J, Feng L, Zhu G.
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