Results 91 to 100 of about 12,092,268 (289)
Online brand communities: studio della comunità Fantic Motor [PDF]
Analysis of the state of the art of online communities linked to commercial brands, starting from the theories of the community of classical sociology to arrive at the study of relations in cyberspace.
MOSCHIN, MASSIMILIANO
core +1 more source
ACCE has a good alleviating effect on AFB1‐induced liver injury, and this alleviating effect is related to the PI3K‐AKT pathway regulated by ACCE and the butyrate metabolism of gut microbiota. ABSTRACT Aflatoxin B1 (AFB1) is a potent hepatotoxin commonly ingested through contaminated food. Abrus cantoniensis Hance, a traditional Chinese medicinal herb,
Hongjie Hu +12 more
wiley +1 more source
Grounded in Social Impact Theory, this study examines the effects of virtual experiences generated by Mere Virtual Presence (MVP), Mere Virtual Presence with Product Experience (MVPE), and pure brand websites on consumers’ brand attitudes and purchase ...
Ching-Jui Keng +2 more
doaj +1 more source
Online Brand Communities - a Route to Brand Loyalty?
Purpose: The purpose of this thesis is to investigate if the use of online brandcommunities helps sporting goods brands in building brand loyalty. Frame of Reference: The frame of reference begins with a presentation of brands leading upto brand equity and subsequently brand loyalty.
Benson, Caroline, Hedrén, Martin
openaire +1 more source
Online anti-brand communities in Korea [PDF]
textThis paper attempts to explore the nature of the online anti-brand communities in South Korea. The current state of the online anti-brand communities is discovered with regards to different kinds of online platforms and the categories of targeted ...
Lee, Jia
core
Discover how to create your personal brand by digging deep into what makes you different and how you bring value to your community by building your personal brand.
Lopez, Diana
core
Across scientific, technological, commercial, and pharmacological domains, individuals and organizations disengage from a previously adopted practice not at random, but as their network neighbors detach. The probability of detachment rises with the number of neighbors who have already disengaged. Preferential detachment reshapes network disintegration,
Binglu Wang +5 more
wiley +1 more source
HOW PSYCHOLOGICAL OWNERSHIP STIMULATES PARTICIPATION IN ONLINE BRAND COMMUNITIES? THE MODERATING ROLE OF MEMBER TYPE How psychological ownership stimulates participation in online brand communities? The moderating role of member type (-
Kumar, Jitender
core +1 more source
Brand-sponsored versus consumer-generated online brand communities : a thesis presented in fulfilment of the requirements for the degree of Masters of Business Studies in Marketing at Massey University, Auckland, New Zealand [PDF]
This research focuses on online brand communities from a brand management perspective. The purpose of this study is to contribute to understanding of online brand communities by examining differences in brand-sponsored and consumer-generated online brand
McKenzie, Stephanie J.
core
This study identifies GAP2, a bioactive polysaccharide fraction derived from Ganoderma applanatum, as a postbiotic inducer that repairs intestinal barrier damage in a gut microbiota‐dependent manner. GAP2 enriches Phocaeicola vulgatus, which degrades GAP2 and promotes tridecylic acid production, triggering Rho/CDC42 signaling and tight‐junction ...
Chuan Zhang +10 more
wiley +1 more source

