Results 21 to 30 of about 1,315 (192)
Narcissism predicts impulsive buying: phenotypic and genetic evidence
Impulsive buying makes billions of dollars for retail businesses every year, particularly in an era of thriving e-commerce. Narcissism, characterized by impulsivity and materialism, may serve as a potential antecedent to impulsive buying.
Huajian eCai +3 more
doaj +1 more source
This study aims to analyze and test the effect of religiosity and marketing external stimulus on impulsive online purchases in generation Z with respondents namely 75 Islamic Economics students at the Jember University Jember campus from class 2017 ...
N. Ari Subagio +3 more
doaj +1 more source
Pengaruh Big Five Personality dan Self Construal Terhadap Impulsive Buying Pada Konsumen E-Commerce
Penelitian ini bertujuan untuk mengetahui pengaruh big five personality dan self construal terhadap impulsive buying pada konsumen e-commerce di Indonesia.
Pragiwaka Manggala Adji Masnur Alif +1 more
doaj +1 more source
Designing a Model for Customer’s Emotions Impact on Online Purchase Intention and impulsive buying of Luxury Cosmetic Products with Emphasis on the Role of Perceived Service Quality [PDF]
ObjectiveThe tendency to use luxury cosmetic products is increasing in Iran, and Telegram has become a channel for offering and selling such products. Considering that the quality of online services is essential for the success of online businesses, this
Fatemeh Golalizadeh +2 more
doaj +1 more source
An Empirical Study of Online Impulsive Buying Behavior
Using the SOR model, this study examines the effect of Online Review, Shopping Enjoyment, Impulse Buying Tendency, and Perceived Acquisition Value on online impulsive buying behaviour among the millennial generation. Data was collected through online questionnaires using the convenience sample method.
Nurul Aqilah Mhd Yusak +2 more
openaire +1 more source
INCREASING HARBOLNAS SHOPEE IMPULSIVE BUYING EVENTS THROUGH FOMO AND HEDONIC SHOPPING
The study aims to analyze the influence of Fear of Missing Out (FoMO) and Hedonic Shopping on impulsive buying decisions on Shopee’s e-commerce platform during National Online Shopping Day. (Harbolnas).
Dedi Andriansah
doaj +1 more source
ANTECENDENTS AND CONSEQUENCES OF ONLINE IMPULSE BUYING
Abstract The practicality of shopping through social commerce makes consumers vulnerable to being tempted to shop impulsely without considering the consequences carefully. Thus, it tends to cause post-purchase dissonance. Since there is only a few studies scrutinizing factors affecting impulse buying and the simultaneous effects, this study aimed to ...
ANDRIANI NATASHA PUTRI +1 more
openaire +1 more source
FOMO is the worry, anxiety, or fear that a person experiences when he is not involved in an event, experience, or conversation in his social environment. A person with FOMO syndrome can have an impact on health. However, making purchases based purely on
Eka Sri Handayani, Rudy Haryadi
doaj +1 more source
The main purpose of this preliminary study was to investigate a potential relationship between early maladaptive schemas (EMSs) and impulsive and compulsive buying tendencies in a sample of young adults (college students).
Susana Rocha +9 more
doaj +1 more source
Impulsive buying behavior has increased alongside the growth of digital transactions and technological advancements that simplify purchasing. Psychological studies have scientifically demonstrated that e-commerce website design and enjoyable online ...
Ivana Sheruly +1 more
doaj +1 more source

