Results 1 to 10 of about 10,013,041 (262)

Omnichannel Shopping Intention in Indonesian Online-to- Offline Grocery Retailers [PDF]

open access: yesE3S Web of Conferences, 2023
With the change in shopping trends, grocery retailers, which were previously present in offline channels, began to expand by also presenting online channels for their customers, resulting in the emergence of the online-to-offline (O2O) phenomenon for ...
Muchardie Brian Garda   +2 more
doaj   +1 more source

EVALUATION OF DISAPPOINTMENT IN PURCHASING DAILY NEEDS PRODUCTS ONLINE ON THE INDONESIAN ONLINE MARKET: A SURVEY ON GENERATION Z [PDF]

open access: yesRussian Journal of Agricultural and Socio-Economic Sciences, 2023
E-marketing exposure in the field of online marketing can promote the growth of new and experienced business owners who benefit from the ease of online marketing, as well as the expansion of small and large industries, merchants, and dropship. Due to the
Suryono I.A.   +3 more
doaj   +1 more source

The role of GAP-analysis in reducing the uncertainty of online marketing results for SBEs [PDF]

open access: yesE3S Web of Conferences, 2021
Modern online marketing consists of a variety of interacting methods and tools. The consumer exists in the flows of marketing information. The consumer’s value acquisition process is not linear.
Kovalenko Artoym   +2 more
doaj   +1 more source

Environmental transparency and performance: Does the corporate governance matter?

open access: yesEnvironmental and Sustainability Indicators, 2021
This paper aims to understand how corporate governance can impact on environmental transparency and performance. We focus on firms possessing green patents because they are active in proposing new technologies helping to reduce human impacts on the ...
Thi Hong Van Hoang   +3 more
doaj   +1 more source

Peningkatan Omset Penjualan Kelompok Pengrajin Keset melalui Online Marketing

open access: yesAbdimas: Jurnal Pengabdian Masyarakat Universitas Merdeka Malang, 2021
This program is carried out to increase the income of the "Mekar" women group in Sidoluhur Village, Lawang District, Malang. The "Mekar" women's group is a women's group of equality craftsmen made from patchwork. One of the obstacles they experienced was
Nathasa Pramudita Irianti   +3 more
doaj   +1 more source

ONLINE COMMUNICATIONS AND THEIR ROLE IN BUSINESS SALES [PDF]

open access: yesTrakia Journal of Sciences, 2021
Of particular interest to business are the latest and fastest growing online marketing communications, also known as Internet marketing, web marketing, interactive marketing or online marketing.
Ts. Kabakchieva
doaj   +1 more source

AN ASSESSMENT OF UKRAINE'S INVESTMENT POTENTIAL IN TODAY'S REALITIES

open access: yesСоціально-економічні відносини в цифровому суспільстві, 2023
The article addresses the issues related to the essential interpretation of the term "investment potential," its assessment in the current realities of Ukraine, and understanding of its role in crisis management of the national economy in modern ...
Artem Koldovskyi, Oleksii Tarchynets
doaj   +1 more source

Internet Marketing as a Business Necessity [PDF]

open access: yesInterdisciplinary Description of Complex Systems, 2018
The pace at which marketing discipline evolves each year is challenging for both individual marketing experts and companies as systems, which are permanently competing for global consumers.
Aleksandar Grubor, Olja Jakša
doaj   +1 more source

Online Marketing Research - Roles in Generating Customer Insights

open access: yesStudies in Business and Economics, 2021
Companies cannot take decisions without the availability of proper information. So, marketers need to have the latest information about the target market.
Pratap Chandra Mandal
doaj   +1 more source

Antecedent Online Marketing Success Bali SMES New Normal Covid-19 Era

open access: yesMatrik, 2022
New normal Covid-19 situation, causing a change of human behavior which tends to limit physical contact. Marketing strategy by utilizing social media is quite effective to apply. Social media seems to be a particular engagement in life. The study aims to
Ni Wayan Ekawati   +3 more
doaj   +1 more source

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