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This article is dedicated to corporate design and its impact on online users. It contains definitions of basic concepts and terms of corporate identity. Particular attention is then paid to corporate design and its features - name of the company, slogan,
Radovan Madlenak +3 more
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Effects of online marketing on Iranian ecotourism industry: Economic, sociological, and cultural aspects [PDF]
This study intends to evaluate the impacts of implementing online marketing strategies on Iranian ecotourism industry. The study had eight hypotheses which were designed based on economic, sociological, and cultural aspects of Iranian ecotourism industry.
Arash Riasi , Shirin Pourmiri
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Bacang agroindustry is undeveloped in Indonesia and the internet has not been maximally utilized by bacang entrepreneurs. Therefore, business and marketing analysis of bacang agroindustry is important to do to develop the business and internet ...
Dyah Aring Hepiana Lestari +2 more
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Business marketing analysis of agricultural products on online platforms based on big data [PDF]
In recent years, online platform shopping has gradually become a mainstream shopping method for the public. And with the continuous development of China’s poverty alleviation cause in rural areas, marketing of agricultural products has al-so been added ...
Deng Yifeng
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Google online marketing challenge and research opportunities [PDF]
The Google Online Marketing Challenge is an ongoing collaboration between Google and academics, to give students experiential learning. The Challenge gives student teams US$200 in AdWords, Google’s flagship advertising product, to develop online ...
Henderson, Vani +5 more
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Facebook as a Means of Promotion of Tourist Agencies Specialized for Youth Travel in Croatia and Serbia [PDF]
Social media are a trend and one of the most researched topics lately. The aim of the paper is to stress the need for all tourist companies to enter the world of social networks, the hottest online hobby of young people, especially those operating in the
Iva Slivar
doaj
Predicting Indian Shoppers’ Malls Loyalty Behaviour
Executive Summary Mall managers tend to believe that purchasing decisions are made inside the shopping malls. These decisions, however, are influenced by various antecedent factors.
Sanjeev Prashar +3 more
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The purpose of this study was to determine the impact of e-marketing and competitive advantage on marketing performance with online review as a moderating variable in e-commerce companies in Indonesia. This research is a quantitative descriptive research
Siti Alhamra Salqaura +2 more
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Examining the impact of the 3Cs: Content, collaboration and customisation of social media marketing on luxury fashion brand perception [PDF]
The rise of the internet and digitalisation, interconnected global markets, increasing income levels, and heightened consumer awareness about global luxury brands have largely propelled the demand for luxury goods.
Dr Richa Misra +2 more
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Pengaruh Social Media Marketing dan Marketplace Marketing terhadap Minat Beli Produk Tree-X
Recently technology develops very rapidly. At the first time community only knew about radio, television, and newspapers, but along with the time human need gets more complex especially in information and communication so that scientists create ...
Cynthia Komala Ardy, Romauli Nainggolan
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