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Internet Marketing as a Business Necessity [PDF]
Interdisciplinary Description of Complex Systems, 2018 The pace at which marketing discipline evolves each year is challenging for both individual marketing experts and companies as systems, which are permanently competing for global consumers.
Aleksandar Grubor, Olja Jakša
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Antecedent Online Marketing Success Bali SMES New Normal Covid-19 Era
Matrik, 2022 New normal Covid-19 situation, causing a change of human behavior which tends to limit physical contact. Marketing strategy by utilizing social media is quite effective to apply. Social media seems to be a particular engagement in life. The study aims to
Ni Wayan Ekawati +3 more
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A Model for Holistic Strategic Marketing Plan Formulation in Online Businesses [PDF]
مطالعات مدیریت کسب و کار هوشمند, 2022 The present study aimed to provide a model for holistic strategic marketing plan formulation in online businesses. In this study, with a qualitative approach based on contextual theory and through in-depth interviews with experts in the field of ...
Kamelia Emami +2 more
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Online Marketing Research - Roles in Generating Customer Insights
Studies in Business and Economics, 2021 Companies cannot take decisions without the availability of proper information. So, marketers need to have the latest information about the target market.
Pratap Chandra Mandal
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Mining social network data for personalisation and privacy concerns: A case study of Facebook’s Beacon [PDF]
, 2013 This is the post-print version of the final published paper that is available from the link below.The popular success of online social networking sites (SNS) such as Facebook is a hugely tempting resource of data mining for businesses engaged in ...
Coughlan, J, Jamal, A, Kamal, M
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Vikalpa, 2017 Executive Summary The e-commerce industry in India has seen unprecedented growth in last few years. Eyeing India’s substantial e-retail opportunity across multiple segments, investors have been aggressively funding the e-commerce sector.
Sanjeev Prashar +2 more
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The influence of social media marketing activities on customer loyalty: A study of e-commerce industry [PDF]
International Journal of Data and Network Science, 2023 Web 2.0, focusing on user involvement and cooperation, is vital for online marketing. To succeed in such a cutthroat industry, every online business must place a premium on earning and retaining clients' trust and loyalty in the digital realm ...
Bui Thanh Khoa, Tran Trong Huynh
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Vodafone: the relationship between brand image and online marketing strategies [PDF]
, 2018 The competition in global marketplaces is progressively increasing due to a large number of local players that form the telecom industry. For this reason, it is essential for companies to establish a strong brand image to maintain its position in the ...
Garcia Medina, Irene, Hasan Mahmud, Niaz
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, 2018 Online marketing is advertising and marketing the products or services of business over the Internet. Online marketing relies upon websites or emails to reach to the users and it is combined with e-commerce to facilitate the business transactions. In online marketing, you can promote the products and services via websites, blogs, email, social media ...
S.Muhilarasan, T.Kabil Raj
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Ciencia y Educación, 2023 Las estrategias gerenciales en el ámbito pedagógico orientan y conducen la labor docente, la administración escolar y sus relaciones con el entorno, con la principal finalidad de conseguir los objetivos institucionales. Ante un modelo de enseñanza nuevo
Gloria Andrea Cañola Ruiz +1 more
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