Results 71 to 80 of about 852,860 (306)
Aging and Cancer, EarlyView.Aging‐associated physiological and molecular alterations pose significant challenges in cancer management among India's elderly. Limited geriatric oncology expertise, financial constraints, and inadequate specialized care exacerbate disparities. Strategic expansion of insurance coverage, integration of palliative care, and infrastructural advancements ...
Nihanthy D. Sreenath +3 more
wiley +1 more source
THE LINK BETWEEN OFFLINE BRAND ATTRIBUTE AND CORPORATE BRAND IMAGE OF GRAMEDIA TUNJUNGAN PLAZA BOOKSTORE IN SURABAYA [PDF]
, 2014 The purpose of this paper is to look into the relationship between the Offline Brand Attribute (physical aspect, product related information, reliability and personal interaction) and Corporate Brand Image in Gramedia TP Bookstore, Surabaya.
Chandra, Amelia Hutomo +2 more
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Aging and Cancer, EarlyView.This study underscores the significant influence of frailty and vitality on the subjective health experience of older cancer survivors with acceptance and control emerging as salient mediators. These findings affirm the conceptual and empirical robustness of the model highlighting its potential utility in shaping future interventions for older cancer ...
Damien S. E. Broekharst +4 more
wiley +1 more source
THE CONTRIBUTION OF GESTURES TO PERSONAL BRANDING
Studies and Scientific Researches: Economics Edition, 2015 A form of (self-)promotion but also an authentic strategic choice, the personal brand has become a topical preoccupation of marketing specialists. Personal branding or self-marketing represents an innovative concept that associates the efficiency of ...
Brînduşa-Mariana Amălăncei
doaj +1 more source
Whence brand evaluations ? Investigating the relevance of personal and extrapersonal associations in brand attitudes [PDF]
A recent conceptualization of the structure of attitudes proposes that people may hold associations that contribute to their personal attitudes about an object (personal associations) but also highly salient associations that do not contribute to their ...
CZELLAR, Sandor +3 more
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Pengaruh Komunikasi Pemasaran Terpadu Terhadap Ekuitas Merek (Survey Pada Pelanggan Hotel Pelangi Malang) [PDF]
, 2013 This study aims to identify and explain how the influence of Integrated Marketing Communications consists of Advertising, Sales Promotion, Personal Selling, Public Relations, Direct Marketing, Interactive Marketing, and Corporate Design together and ...
Fathoni, F. (Fathir)
core +1 more source
Why young consumers are not open to mobile marketing communications [PDF]
, 2007 This paper explores young people's motivations for using mobile phones. Older adolescents' everyday use of traditional and new forms of mediated communication were explored in the context of their everyday lives, with data generated from self-completion ...
Grant, Ian, O'Donohoe, Stephanie
core +2 more sources
HOW BRAND PERSONALITY INFLUENCES CONSUMER'S BRAND PREFERENCE
Bulletin of Taras Shevchenko National University of Kyiv Economics, 2015 The purpose of the present paper is to identify if the congruence of the consumers personality with the perceived brand per-sonality increases their brand preferences. To achieve this purpose, the paper was structured in two parts; the first part contains a general literature review of the consumer behaviour theory and its influence factors and a more ...
Tichindelean Mihai, Monica-Teodora Beca
openaire +3 more sources
Aging and Cancer, EarlyView.ABSTRACT As global populations age, cancer is increasingly becoming a leading cause of morbidity and mortality among older adults, particularly in low‐ and middle‐income countries (LMICs). Despite accounting for the majority of new cancer cases and deaths, older individuals remain underrepresented in cancer research, clinical guidelines, and health ...
Ibrahim Bidemi Abdullateef +2 more
wiley +1 more source
Peran Brand Awareness dalam Memediasi Hubungan Iklan dan Personal Selling dengan Niat Beli [PDF]
, 2017 The number of foreign insurance companies who compete in the growth of life insurance market in Indonesia increased continually making AJB Bumiputera 1912 lose the competition in terms of purchase intention and brand awareness.
Prabawa, K. T. (Kadek) +2 more
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