Results 71 to 80 of about 5,798 (254)
Personal Branding Through Fashion Blogging
The objective of this research was to analyze personal branding development from personal brand identity, personal brand positioning, and personal brand assessment. The object of this research was Diana Rikasari's blog “Hot Chocolate and Mintâ€.
Yuanita Safitri
doaj +3 more sources
Effect of Brand Elements on Brand Personality Perception
AbstractBrand personality is an important topic in marketing studies already for several decades. It is proven that brand personality plays a significant role in ensuring brand loyalty, forming favourable attitudes towards the brand and enlarging brand equity. However, very little attention is paid to the topic, how different brand elements, attributes
Šeimienė, Eleonora +1 more
openaire +1 more source
Sleep‐trackers in the wild: A faceted taxonomy for information and interaction design
Abstract Consumer‐grade sleep‐tracking technologies (CSTs) have brought sleep into everyday data practices, reframing it from a clinical concern into a site of personal optimization and reflection. Yet existing taxonomies of sleep‐tracking often medicalize users and overlook the complexity of sleep‐tracking technologies. This paper presents SleepTax, a
Sanonda Datta Gupta +2 more
wiley +1 more source
AI-Driven Personal Branding for Female Entrepreneurs: The Indonesian Hijabi Startup Ecosystem
This study examines the intersection of artificial intelligence-driven personal branding strategies and female entrepreneurship within Indonesia’s unique hijabi startup ecosystem.
Vinanda Cinta Cendekia Putri +1 more
doaj +1 more source
Abstract This review analyzed 241 scholarly articles published between 2010 and 2025 in information science venues to examine how affect shapes refugees' information behavior during forced migration and to identify additional contextual factors. It identifies seven affective dimensions: anxiety, shame and stigma, grief and loss, frustration, (mis)trust,
Maja Krtalić, Lilach Alon
wiley +1 more source
Supine‐Position Shoulder Arthroscopy Using the Anterior Portal as the Initial Approach
Abstract Traditional shoulder arthroscopy mostly adopts the beach chair position or lateral decubitus position. Beach chair position is associated with the risk of cerebral hypoperfusion due to the vertical distance between the carotid artery and the heart, whereas lateral decubitus may induce brachial plexus palsy caused by excessive traction.
Weidong Wang +3 more
wiley +1 more source
Analisis Authentic Personal Branding dr. Tirta di Instagram dan TikTok
Meskipun lebih dikenal sebagai pebisnis sepatu, dr. Tirta memanfaatkan popularitasnya di media sosial dengan 3,2 juta pengikut di Instagram dan 1,6 juta di TikTok untuk menyampaikan edukasi kesehatan kepada publik. Penelitian ini bertujuan untuk mengkaji
Muhammad Rizal Firdaus +1 more
doaj +1 more source
Aim This study aimed to compare how Norwegian healthcare professionals (HCPs) and consumers reported the same adverse event (AE) following immunization with vaccines against COVID‐19 during the COVID‐19 pandemic. Specifically, we aimed to compare the extent to which HCPs and consumers reported information relevant for assessing the causal relationship ...
Tommy Emil Dzus +4 more
wiley +1 more source
Personal branding has become an important concept in management literature in recent years. Yet, with more than 100 scholarly papers published on the concept to date, it has developed into a fragmented area of research with a diversity of definitions and conceptual boundaries.
Scheidt, Stefan, Henseler, Jörg
openaire +3 more sources
Between public service and market: Portraying the bifront university in a platformized world
Abstract This paper contributes to the international debate on the changes affecting recruitment and orientation processes toward higher education. Based on qualitative research involving 19 Italian public universities, the study analyses the transformations in communication, recruitment and orientation activities within platformization and increasing ...
Marco Pitzalis +2 more
wiley +1 more source

