Sustainable Consumption Promotion: A Comprehensive Literature Review
Journal of Consumer Behaviour, EarlyView.ABSTRACT Amid growing concerns about environmental pollution and resource depletion, studies on sustainable consumption and its encouragement have gained considerable research attention. However, research on promoting sustainable consumption remains underdeveloped and requires further exploration and systematization. The present study aims to provide a
Francesca Bergianti
wiley +1 more source
Persuasive communication in medical decision-making during consultations with patients with limited health literacy in hospital-based palliative care [PDF]
, 2021 Esther M. A. Geurts +4 more
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Examining Gender and Cultural Influences on Customer Emotions
Journal of Consumer Behaviour, EarlyView.ABSTRACT Understanding consumer emotional experiences on e‐commerce platforms is crucial for businesses seeking to enhance customer engagement and personalization. Recent research has demonstrated that these experiences are more intricate and diverse than previously examined, encompassing a wider range of discrete emotions and spanning multiple ...
Vinh Truong
wiley +1 more source
Metode Komunikasi Persuasif sebagai Upaya Meningkatkan Sikap Wanita Usia Subur Tentang GAKI
Media Gizi Mikro Indonesia, 2015 Iodine Deficiency Disorders (IDD) refered to all of the consequences of iodine deficiency in population that can be prevented by ensuring that all population has adequate intake of iodine. IDD prevention have been conducted but the problem.
Asih Setyani +2 more
doaj +1 more source
The matching effect in persuasive communication about lockdown. [PDF]
Front Psychol, 2022 Giammusso I +3 more
europepmc +1 more source
Mood and Persuasion: Affective States Influence the Processing of Persuasive Communications [PDF]
, 1991 Publisher Summary This chapter outlines different mediating processes that are consistent with the current theory on the interplay of emotion and cognition, and evaluates these assumptions in the light of the available evidence. According to the “Cognitive response” approach, recipients of a persuasive communication may arrive at an attitude judgment
Schwarz, Norbert +3 more
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Corporate Social Responsibility and Environmental Management, EarlyView.ABSTRACT This study employs an experimental approach to examine the impact of photographs in corporate sustainability reporting on readers' trust and environmental responsibility perceptions. Using a 3 × 2 between‐subject design, we manipulated context fit between photographs and report text (high‐ and low‐context photograph and text‐only) and reported
Lorenz Fenk, Alwine Mohnen
wiley +1 more source
Multimodal Aspects of Corporate Social Responsibility Communication
Lea, 2014 This article addresses how the multimodal persuasive strategies of corporate social responsibility communication can highlight a company’s commitment to gender empowerment and environmental protection while advertising simultaneously its products ...
Carmen Maier
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Communicator physical attractiveness and persuasion. [PDF]
Journal of Personality and Social Psychology, 1979 In a field setting, physically attractive or unattractive male and female communicator-subjects delivered a persuasive message to target-subjec ts of each sex. Results indicated that attractive (vs. unattractive) communicators induced significantly greater persuasion on both a verbal and behavioral measure of target agreement.
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The Relationship between Perceived Health Message Motivation and Social Cognitive Beliefs in Persuasive Health Communication [PDF]
, 2021 Kiemute Oyibo
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