Results 91 to 100 of about 6,469 (261)

Place Branding – Geographical Approach. Case Study: Waterloo

open access: yesAmfiteatru Economic, 2016
This study represents an exploratory analysis of the evolution of the place branding concept, with an important focus on the geographical perspective. How has this notion, a newcomer into the geographers' analysis, changed over time and what role does it
Marius-Cristian Neacşu   +2 more
doaj  

Exploring the Impact of Meat Alternative Labeling Regulations on the U.S. Meat Consumption Patterns

open access: yesAgribusiness, EarlyView.
ABSTRACT The global demand for conventional meat continues to rise, but it is also associated with substantial environmental and health challenges. In response, meat alternatives have gained popularity, sparking debates over meat alternative labeling regulations. This study investigates the effects of meat alternative labeling regulations in the United
Jeong Hun Ji, Sang Hyeon Lee
wiley   +1 more source

Modeling Emotion-Driven Systems of Sustainable Place Branding: A PLS-SEM Analysis of Emotionally Durable Visual Design

open access: yesSystems
In the evolving discourse of affective urbanism, emotions are increasingly recognized as fundamental, systemic drivers shaping the social, perceptual, and symbolic dimensions of urban space. Meanwhile, advances in visual technologies and media aesthetics
Hong Zhang, Jie Wei, Cheryl Zhenyu Qian
doaj   +1 more source

Price Transmission and Leadership in the Global Poultry Market: Results From Parametric and Nonparametric Approaches

open access: yesAgribusiness, EarlyView.
ABSTRACT Brazil and the United States account for more than 40% of global poultry exports, with China and South Korea among their major destination markets. This study examines price transmission and market linkages between Brazil and the United States using monthly poultry export price data from January 1990 to December 2024. It also assesses which of
Khondoker Abdul Mottaleb   +2 more
wiley   +1 more source

Is There a Market for Organic Milk in Serbia? Insights From Integrated Choice and Latent Variable Model

open access: yesAgribusiness, EarlyView.
ABSTRACT Past growth in the global organic market has been concentrated in high‐income countries, while in middle‐income countries such as Serbia the organic market remains nascent and characterized by a sparse assortment of organic products, high retail premia and limited evidence on consumer preferences and their drivers.
Milan Tatic   +3 more
wiley   +1 more source

Do More Open Economies Export Less Diversely in Brazilian Agribusiness?

open access: yesAgribusiness, EarlyView.
ABSTRACT This paper asks whether municipalities with a larger export‐to‐revenue ratio display a more concentrated bundle of exported goods in Brazilian agribusiness. Recent advances in export imputation for Brazilian municipalities allow for an analysis of the concentration profile of each municipality and its association with export openness.
Alan Leal, Michelle Marcia Viana Martins
wiley   +1 more source

Human-centered place branding: an integrated approach to place branding

open access: yes, 2021
Recently, several scholars have called for rethinking the concept of place branding (PB), articulating fundamental questions in favour of furthering its theory and practice. They have suggested the re-assessment of the applications, constructs, measures, and strategies of PB which necessitate the cross-disciplinary elaborations towards the development ...
openaire   +1 more source

Value of Information of Improved Traceability in Fresh Produce Markets

open access: yesAgribusiness, EarlyView.
ABSTRACT Traceability plays an important role in promoting a safe food supply by fostering transparent information exchange along the food supply chain. New technological innovations have the potential to improve traceability outcomes, as greater transparency along the food supply chain can aid in pinpointing precise origins of the contamination ...
Kelsey Vourazeris   +2 more
wiley   +1 more source

Place branding: A communication perspective

open access: yesCommunication & Society (Formerly Comunicación y Sociedad), 2018
José Fernández-Cavia   +2 more
doaj   +1 more source

Devising a Branding Model for Multi-Purpose Mega Projects Localization for Iran: Implementing and Testing in a Multi-Purpose Project

open access: yesتحقیقات بازار یابی نوین, 2012
While it seems there are just very few studies on branding process of mega projects of entertainment, residential, tourism and sport, branding is one of the most vital factors in these types of projects. In this paper an attempt has been made to devise a
Ali Divandari, Amir Ekhlassi
doaj  

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