Results 41 to 50 of about 6,721 (260)
Place Branding as Efficient Management Tool for Local Government
Transylvanian Review of Administrative Sciences, 2013 The economic liberalism, globalization and more recently the economic crisis are general phenomena leading to changes of territorial management practices.
Rodica PETREA +3 more
doaj +2 more sources
Santa Claus, place branding and competition
Fennia: International Journal of Geography, 2008 Santa Claus has been described as the world’s strongest brand. Although Santa Claus has been examined in the context of product and retail branding, the Santa mythology has been little discussed with respect to place branding.
C. Michael Hall
doaj
High‐Efficiency Quantum Defect Generation in Carbon Nanotubes via Oxygen‐Free Photochemistry
Advanced Functional Materials, EarlyView.We show that oxygen plays an important role in quantum defect formation in carbon nanotubes and identify reaction conditions to create a range of different quantum defects for photonics and biosensing. ABSTRACT Single‐walled carbon nanotubes (SWCNTs) offer potential for a wide range of applications from optoelectronic devices to biomedical diagnostics.
Christina Derichsweiler +6 more
wiley +1 more source
Strategies for branding the city of Gaborone as a tourist destination. [PDF]
African Journal of Hospitality, Tourism and Leisure, 2018 City branding is a 21st century phenomenon that has been enthusiastically embraced by cities in high income countries. In emerging markets or developing countries city branding has not received much enthusiasm for arguably varying reasons.
Mr L Sigwele +2 more
doaj
Geographies of affect: In search of the emotional dimension of place branding
Communication & Society (Formerly Comunicación y Sociedad), 2018 Emotion is becoming one of the most important assets for the development of a strategy of place branding, with the primary aim of projecting competitive spatial identities through the use of brands.
Joan Nogué, Jordi de San-Eugenio-Vela
doaj +1 more source
Advanced Robotics Research, EarlyView.A soft robotic simulator is developed to replicate the digital removal of feces (DRF), a sensitive yet essential nursing procedure. Integrating soft actuators, sensors, and a realistic rectal model, the simulator balances functional fidelity with perceptual realism. Engineering evaluations and nurse feedback confirm its potential to enhance training in
Shoko Miyagawa +10 more
wiley +1 more source
Advanced Science, EarlyView.Converting CO2 into advanced carbon materials capable of meeting the rapid lithium storage demands of lithium‐ion batteries creates a mutually beneficial scenario for both energy and environmental sectors. Here, we propose a stepwise CO2 electrolysis approach to transform dilute CO2 into interlayer‐expanded graphite using molten salt electrolyzers ...
Hao Zha +8 more
wiley +1 more source
Disaster Branding: The Diversionary Role of (St)architects in the Aftermath of Italian Disasters
International Journal of Disaster Risk ScienceThis article discusses the emerging practice of disaster branding, herein intended as a specific form of place branding associated with post-disaster reconstruction.
Sara Bonati +2 more
doaj +1 more source
ANALYSING DESTINATION IMAGE FROM A CONSUMER BEHAVIOUR PERSPECTIVE [PDF]
Journal of Spatial and Organizational Dynamics, 2018 Trough a narrative literature review, this article frames the evolution of destination image within the evolution of destination branding. Main theories used, methodologies, relevant findings and implications to marketing practice are identified.
Nuno Baptista, Nelson Matos
doaj
Jurisma: Jurnal Riset Bisnis & Manajemen, 2017 The purposes of the research are: (1) to know the idea of place branding, (2) to know the idea of the decision to visit a tourism attraction, (3) to know the influence of place branding upon the decision to visit a tourism attraction. The object of the
Henny Utrasih, Fitri Lestari
doaj +1 more source