Results 111 to 120 of about 13,462 (309)
ABSTRACT Using a lab‐in‐the‐field experiment, we investigate how providing information about food miles and pesticide residue influences willingness to pay (WTP) for potatoes among 407 shoppers in Taiwan, split between a supermarket and a farmers market.
Chiu‐Lin Huang +3 more
wiley +1 more source
Legitimacy and inclusivity in place branding
Scholars have increasingly called for multi-stakeholder and participatory approaches to place branding. The inclusion of communities is often argued for creating legitimate place brands. However, there is limited understanding of how these notions interact.
Bisani, Shalini +2 more
openaire +2 more sources
Place branding in times of crisis and uncertainty : special issue on the seventh IPBA conference
This special issue is based on papers presented at the seventh annual conference of the International Place Branding Association (IPBA), held in Helsingborg, Sweden, in October 2023. The conference was co-organised by three universities: Lund University,
Cassinger, Cecilia +7 more
core +1 more source
Nordic perspectives on place branding
Nordic place branding is an emerging field of academic research and practice. Place branding's evolution, expansion, and geographical spread in the Nordic region has been studied in several ways, however these studies have not fully explored the ...
Gyimóthy, Szilvia, +2 more
core
Access to Finance and Innovation in the Canadian Food Processing
ABSTRACT Innovation is a presumed channel through which finance affects productivity, yet there is limited research testing the relationship between finance and innovation in the food manufacturing sector. The purpose of the paper is to explore the determinants (e.g., financing, R&D, firm size, expenditure on innovation) of the adoption of innovation ...
Getu Hailu, Deepananda Herath
wiley +1 more source
Place brand building in Baku : Place branding
Purpose The aim of this study is to explore if there is a gap between brand identity and brand image in the city of Baku. Background Having a strong city brand based on the positive perceptions from both internal and external stakeholders’ point of view is very important in today’s world of globalization when cities have to constantly compete for ...
openaire +1 more source
Food Tastes in the United States: Convergence or Divergence?
ABSTRACT This study investigates how food consumption tastes have changed in recent decades across the United States. Using NielsenIQ data for over 77 million transactions, there is evidence of divergence in food tastes across regions from 2007 to 2016 and across households of different income, education, and race/ethnicity groups.
Michael DeDad
wiley +1 more source
Nation branding has been criticised for leading to the homogenisation and depoliticisation of national interest and identity. This study examines the politics of nation branding in relation to its configuration with public diplomacy and the institutional
Cassinger, Cecilia +11 more
core +1 more source
ABSTRACT The origin of a product, if associated with good quality, can contribute to building a positive collective reputation, leading to a potential price premium. However, it is conceivable that a producer markets a product by evoking symbols, images, words, and values typical of places other than where it was designed or produced, creating a ...
Annalisa Caloffi +2 more
wiley +1 more source

