Results 81 to 90 of about 1,381,658 (205)
POSSIBILITIES OF APPLYING STANDARD TOOLS OF PROMOTION IN PLACE MARKETING
The purpose of this article is to present the tools of promotion that can be used by local government units in the developing and implementing of marketing strategies.
Alicja Sekuła
doaj
Place of branding in the modern marketing concept [PDF]
The article explored the evolution of competitiveness factors and shows the growing role of branding. Summarizes the market trends and complemented the main marketing priorities intoday's environment.
N.V. Ivashova
doaj
The assimilation of marketing concept by retail companies in Romania [PDF]
The present evolution on consumption goods market generates serious and complex issues to retail companies. Under the circumstances of serious competition, retail companies in Romania confront themselves with the need of finding solutions to different ...
Marius Balasescu
core
ANALISIS PERAN BAURAN PEMASARAN JASA PADA KEPUTUSANPELANGGAN UNTUK MENGGUNAKAN ARENA FUTSAL(Studi Pada Champions Futsal De Rumah) [PDF]
Research type which conduct this is research survey, where researcher the observation in data collecting, researcher only note the data as it is, analysing and interpreteng the data at Arena of Futsal Champion Jln.Veteran 2 Malang, (De House) with the ...
VANDIKA SATRIA, FASABELA
core
A Survey of the Public Perception of Chiropractic After Exposure to Chiropractic Public Place Marketing Events in New Zealand. [PDF]
Russell DG +3 more
europepmc +1 more source
Assessing Relationship between Personal Value and Customer Satisfaction:Evidence from Nigerian Banking Industry [PDF]
Results implicated self-transcendence as having positive relationship with customer satisfaction while selfenhancement has negative relationship with customer satisfaction.
Kehinde, O.J., Ogunnaike, O.O.
core +1 more source
Urban Design in Neighbourhood Commodification [PDF]
The intention to promote local economic development through place marketing and urban design based interventions is linked to the commodification of the city, a trend emerging parallel to a new milieu for intercity competition. The aim with this paper is
adureira, Ana Mafalda
core
Place Images and Place Marketing
Though often ignored and still controversial in academic literature, the marketing of places is one of the major growth markets in marketing communication. This paper addresses the origins, rationale, goals and current developments in place marketing. Providing various examples, it seeks to offer an overview of the issue of place marketing that allows ...
openaire +2 more sources

