Results 71 to 80 of about 1,381,658 (205)
Miscellanea Geographica: Regional Studies on Development, 2019 The paper focuses on German forms of place names in Czechia and Slovakia, and Hungarian forms of place names in Slovakia, especially on their revitalization and perception after 1989.
David Jaroslav, Klemensová Tereza
doaj +1 more source
Place Branding as Efficient Management Tool for Local Government
Transylvanian Review of Administrative Sciences, 2013 The economic liberalism, globalization and more recently the economic crisis are general phenomena leading to changes of territorial management practices.
Rodica PETREA +3 more
doaj
The role of perspective-talking in the understanding of cooperation and relationship marketing [PDF]
, 2009 Relationship marketing has established itself as one of the main pursuits in marketing. Various viewpoints have been proposed seeking to explicate relationship marketing.
Academy of Marketing Conference : Putting Marketing in its Place +4 more
core
Market Research and Target Market Segmentation in City’s External and Internal Environment [PDF]
, 2020 Marketing segmentation have to be massive enough to fulfil the financial necessity of the organization and its products. Segmentation can be picked primarily based on demographics, psychographic, behavioural or geographic place.
Bassey, Mbiatke Anthony +2 more
core
Place-Based Marketing Opportunities for Vermont [PDF]
, 2011 Vermont is widely recognized as a national leader in the place-based marketing of the state’s food products. This has been accomplished through the work of Vermont farmers and producers, and the support and programs of the Vermont Agency of Agriculture ...
Kolodinsky, Jane, Smith, Abby
core +1 more source
Place Marketing. Cluj-Napoca City Case Study
Transylvanian Review of Administrative Sciences, 2007 Recently, places have become like businesses. Forces such as globalization and the new 21st century technology lead to the mobility of the resources. In this newly created situation places found themselves in a position of competing with each other.
Dan Tudor LAZĂR, Andrei CHIRCA
doaj
IS THERE ANY DIFFERENCE BETWEEN THE ATTITUDE OF ROMANIAN TOURISTS AS COMPARED TO THE FOREIGN ONES? [PDF]
This paper ranks within the field of marketing research, being primarily aimed at identifying differences between the attitude of Romanian tourists as compared to that of foreign tourists with respect to hotel room arrangement - in which they were housed
Erika KULCSÁR
core
Improving Kenya's Domestic Horticultural Production and Marketing System: Current Competitiveness, Forces of Change, and Challenges for the Future (Volume II: Horticultural Marketing) [PDF]
The specific objectives of this Volume are to: estimate the share of domestic FFV production going to international and domestic markets; determine the share of imports from Tanzania and Uganda in Kenya’s horticultural markets; investigate the ...
Muendo, Kavoi Mutuku +2 more
core +1 more source
Rethinking Marketing Programs for Emerging Markets [PDF]
, 2000 We point to a fundamental inconsistency in the emerging market strategies of multinational firms. On the one hand, they seek billions of new consumers in the emerging markets of China, India, Indonesia, and Latin America; on the other, their marketing ...
Chattopadhyay, Amitava, Dawar, Niraj
core