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Partisan self-interest is an important driver for people's support for the regulation of targeted political advertising. [PDF]
The rapid emergence of online targeted political advertising has raised concerns over data privacy and what the government's response should be. This paper tested and confirmed the hypothesis that public attitudes toward stricter regulation of online ...
Katharina Baum +2 more
doaj +2 more sources
Emotional political advertising
The real possibility exists that the overemphasis of a party’s image in advertisements could lead to the neglect of important political information for voters.
Lynnette Fourie, Johannes Froneman
doaj +3 more sources
Aiming to explore the process of social influence in the social media environment, this study addresses consumers' complex psychological processes, attitudes, and behaviors when interacting with social media influencers (SMIs).
Delia Cristina Balaban +2 more
doaj +1 more source
Romania is one of the EU member states reported to have a high rate of intra-EU migration. There is a temporary labor migration, but also Romanian migrants decide to leave their country for good. This phenomenon has a large economic, cultural, and social
Delia Cristina Balaban +1 more
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Romanian Ngos’ Efforts to Advocate on Behalf of Marginalized Groups and Prevent Social Turbulence
While Romania has undergone huge progress during the last 30 years, the situation of marginalized groups hasn’t progressed as well as the country’s rapid economic development.
Laura Maria Irimeș +2 more
doaj +1 more source
Political Advertising in South Africa
A CHANGING political culture in South Africa has seen in recent years a massive ex pansion in the use of political advertising - both by extra-parliamentary pressure groups and establishment mainstream parties.
Brian Pottinger
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This contribution aims to lift the ideological veil of apologetics and pseudo-criticism on advertising with the help of a reality-based systematic analysis that contributes to a materialistic theory of advertising. The content-related and methodological
Manfred Knoche
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Political Marketing & Advertising with the Use of Traditional and New Audio-Visual Media Services
The current research focuses on the use of audiovisual media services in the political scene and tries to explore the political marketing and advertising concepts on which these media/services are based.
Athanasios Gkounas
doaj +1 more source
Analyzing Online Political Advertisements [PDF]
Accepted at ACL Findings ...
Sanchez Villegas, D. +2 more
openaire +3 more sources
Experiencing Political Advertising Through Social Media Logic: A Qualitative Inquiry
The allocation of political advertising in social media is rising in Western campaigns. Yet audiences, unlike those of television advertising, are no longer isolated and passive consumers of linear discourses from politicians; users can now interact ...
Martin Echeverría
doaj +1 more source

