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Partisan self-interest is an important driver for people's support for the regulation of targeted political advertising. [PDF]

open access: goldPLoS ONE, 2021
The rapid emergence of online targeted political advertising has raised concerns over data privacy and what the government's response should be. This paper tested and confirmed the hypothesis that public attitudes toward stricter regulation of online ...
Katharina Baum   +2 more
doaj   +4 more sources

Emotional political advertising

open access: yesCommunicare, 2022
The real possibility exists that the overemphasis of a party’s image in advertisements could lead to the neglect of important political information for voters.
Lynnette Fourie, Johannes Froneman
doaj   +4 more sources

Research of citizens' behavior in a political campaign in searching for and monitoring political advertising in The Slovak Republic

open access: greenInsights into Regional Development, 2021
The research study thematically focuses on the behaviour of citizens of the Slovak Republic in the campaign for active search and monitoring of political advertising. The authors tried to find out the degree of effectiveness of the use of marketing tools
Marcel Lincényi, Jaroslav Čársky
doaj   +3 more sources

Camouflaged propaganda: A survey experiment on political native advertising [PDF]

open access: goldResearch & Politics, 2020
We examine a new form of propaganda, political native advertising , in which political actors, including foreign governments, buy space in independent media outlets to publish advertisements that are camouflaged as standard news stories. Those who engage
Yaoyao Dai, Luwei Luqiu
doaj   +2 more sources

Ketika Parpol Mengiklankan Kandidatnya di Televisi [PDF]

open access: yesMediaTor, 2007
The use of mass media (especially television) for political campaign has started since four decades ago. US Presidential Election (1950) became an example of how advertising and news became sites of political campaign.
Haryati Haryati
doaj   +2 more sources

Social Advertising Administering Russian Politics

open access: greenRUDN Journal of Political Science, 2012
The article analyzes the phenomenon of «politicization» of social advertising (public service announcements). Social advertising used in political purposes became a political technology that undermines its original value as the source of promotion of ...
V Yu Gomelskaya
doaj   +1 more source

Parasocial relations and social media influencers' persuasive power. Exploring the moderating role of product involvement

open access: yesActa Psychologica, 2022
Aiming to explore the process of social influence in the social media environment, this study addresses consumers' complex psychological processes, attitudes, and behaviors when interacting with social media influencers (SMIs).
Delia Cristina Balaban   +2 more
doaj   +1 more source

Public Measures to Deal with the Negative Effects of Intra-EU Migration. Case Study: Suceava County, Romania

open access: yesTransylvanian Review of Administrative Sciences, 2021
Romania is one of the EU member states reported to have a high rate of intra-EU migration. There is a temporary labor migration, but also Romanian migrants decide to leave their country for good. This phenomenon has a large economic, cultural, and social
Delia Cristina Balaban   +1 more
doaj   +1 more source

Romanian Ngos’ Efforts to Advocate on Behalf of Marginalized Groups and Prevent Social Turbulence

open access: yesTransylvanian Review of Administrative Sciences, 2023
While Romania has undergone huge progress during the last 30 years, the situation of marginalized groups hasn’t progressed as well as the country’s rapid economic development.
Laura Maria Irimeș   +2 more
doaj   +1 more source

Political Advertising in South Africa

open access: yesCommunicare, 2022
A CHANGING political culture in South Africa has seen in recent years a massive ex pansion in the use of political advertising - both by extra-parliamentary pressure groups and establishment mainstream parties.
Brian Pottinger
doaj   +1 more source

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