Results 11 to 20 of about 644,679 (285)
Ketika Parpol Mengiklankan Kandidatnya di Televisi [PDF]
MediaTor, 2007 The use of mass media (especially television) for political campaign has started since four decades ago. US Presidential Election (1950) became an example of how advertising and news became sites of political campaign.
Haryati Haryati
doaj +2 more sources
Insights into Regional Development, 2021 The research study thematically focuses on the behaviour of citizens of the Slovak Republic in the campaign for active search and monitoring of political advertising. The authors tried to find out the degree of effectiveness of the use of marketing tools
Marcel Lincényi, Jaroslav Čársky
doaj +1 more source
Key Features of Political Advertising as an Independent Type of Advertising Communication
Вестник Волгоградского государственного университета: Серия 2. Языкознание, 2015 To obtain the most complete understanding of the features of political advertising, the author characterizes its specific features allocated by modern researchers. The problem of defining the notion of political advertising is studied in detail.
Svetlana Anatolyevna Chubay
doaj +1 more source
The argument of the broken pane: Suffragette consumerism and newspapers [PDF]
, 2014 Within the cut-throat world of newspaper advertising the newspapers of Britain's Women's Social and Political Union (WSPU) Votes for Women and the Suffragette managed to achieve a balance that has often proved to be an impossible challenge for social ...
Baldasty Gerald J. +21 more
core +1 more source
Nordicom Review, 2010 How does the public perceive televised political advertising when it is introduced as a completely new element of campaign communications? The European Parliamentary Elections in 2009 may be characterized as the first campaign where such advertising ...
Grusell Marie, Nord Lars
doaj +1 more source
The text of political advertising in the modern digital media sphere (an analysis of English-language political spots) [PDF]
Актуальные проблемы филологии и педагогической лингвистики, 2019 The article is an attempt to reveal the basic verbal and non-verbal characteristics of the text of English-language political advertising in the digital media space.
Murashova Ekaterina P.
doaj +1 more source
Seeking Meaning, Living Authenticity and Leadership in Public Space. A Philosophical Perspective
Transylvanian Review of Administrative Sciences, 2017 Postmodern man has a strong drive to build a horizon of life quality, meaning, and authentic living experiences that he increasingly wishes to be part of his personal life and public life.
Sandu FRUNZĂ
doaj +1 more source
International Journal of Emerging Multidisciplinaries: Social SciencePolitical advertising is an important type of advertising that affects voters' behavior during election periods. During these periods, political actors try to influence voters positively and gain their votes with election campaigns targeting their target audience.
Christina Holtz-Bacha, Bengt Johansson
openaire +2 more sources
Вісник Харківського національного університету імені В.Н. Каразіна. Серія Філософія, філософські перипетії, 2021 The article defines the formation of images of the leader through political advertising, analyzes the concepts of "communication", "leader", "social demand", "political advertising", explores the role of social demand for leaders, information factors in ...
Vitalii Koval
doaj +1 more source
Transylvanian Review of Administrative Sciences, 2022 The website of any governmental institution is the main channel through which digital public services, both informational and transactional, are offered.
Nicolae Urs, Dorin Spoaller
doaj +1 more source