Analyzing Online Political Advertisements [PDF]
Accepted at ACL Findings ...
Sanchez Villegas, D. +2 more
openaire +3 more sources
Political Marketing & Advertising with the Use of Traditional and New Audio-Visual Media Services
The current research focuses on the use of audiovisual media services in the political scene and tries to explore the political marketing and advertising concepts on which these media/services are based.
Athanasios Gkounas
doaj +1 more source
Experiencing Political Advertising Through Social Media Logic: A Qualitative Inquiry
The allocation of political advertising in social media is rising in Western campaigns. Yet audiences, unlike those of television advertising, are no longer isolated and passive consumers of linear discourses from politicians; users can now interact ...
Martin Echeverría
doaj +1 more source
Key Features of Political Advertising as an Independent Type of Advertising Communication
To obtain the most complete understanding of the features of political advertising, the author characterizes its specific features allocated by modern researchers. The problem of defining the notion of political advertising is studied in detail.
Svetlana Anatolyevna Chubay
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The argument of the broken pane: Suffragette consumerism and newspapers [PDF]
Within the cut-throat world of newspaper advertising the newspapers of Britain's Women's Social and Political Union (WSPU) Votes for Women and the Suffragette managed to achieve a balance that has often proved to be an impossible challenge for social ...
Baldasty Gerald J. +21 more
core +1 more source
The effect of partisanship and political advertising on close family ties [PDF]
Curtailed conversations Most articles written about U.S. politics in the past few years have mentioned the increasing polarization of the electorate. But is this real, or does it merely reflect the increasing polarization of the media?
M. Keith Chen, Ryne Rohla
semanticscholar +1 more source
How does the public perceive televised political advertising when it is introduced as a completely new element of campaign communications? The European Parliamentary Elections in 2009 may be characterized as the first campaign where such advertising ...
Grusell Marie, Nord Lars
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Political digital advertising: implications and way forward for Nigeria’s 2023 general elections
This study looked at the Digital Political Advertising: Implications and Way forward for Nigeria's 2023 General Elections. The objectives of the study were to examine the extent of digital media advertising in the 2023 general election; find out the ...
semanticscholar +1 more source
The text of political advertising in the modern digital media sphere (an analysis of English-language political spots) [PDF]
The article is an attempt to reveal the basic verbal and non-verbal characteristics of the text of English-language political advertising in the digital media space.
Murashova Ekaterina P.
doaj +1 more source
Seeking Meaning, Living Authenticity and Leadership in Public Space. A Philosophical Perspective
Postmodern man has a strong drive to build a horizon of life quality, meaning, and authentic living experiences that he increasingly wishes to be part of his personal life and public life.
Sandu FRUNZĂ
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