Results 31 to 40 of about 51,795 (199)
International Studies: Interdisciplinary Political and Cultural Journal, 2017 -
Tomasz Domański
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Confucian Educational Thought and Its Relevance to Contemporary Vietnamese Education
PhilosophiesThis study explores the contemporary relevance of Confucian educational thought in the context of Vietnam’s ongoing educational reform. It examines how foundational Confucian principles—particularly those related to moral cultivation, pedagogical methods,
Phuong Thi Nguyen +3 more
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A critical reading of political marketing management in the US via Gramsci’s hegemony
Frontiers in Political SciencePolitical marketing merges the tenets of marketing management with politics. It is based on the presumption of parity between political activity and marketing conditions. Political organizations employ political marketing in campaigns to promote agendas.
Rand Irshaidat
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, 2012 Este artigo reflete sobre as relações entre marketing político e comportamento eleitoral. A reflexão proposta tem por objetivo problematizar as teorias da ciência política no que se refere ao comportamento ...
Silmara Carneiro e Silva; Universidade Estadual de Ponta Grossa
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Political Dissengagement and Political Hypocrisy: A Hidden Connection [PDF]
, 2015 Best Paper Award, Political Marketing TrackBest Paper in Track Political Marketing, Academy of Marketing Conference 2015, The Magic in Marketing, University of Limerick, Ireland.
Harris, Phil +8 more
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Keeping both the baby and the bathwater: Scoping a new model of political marketing communication
, 2009 Political communication has never been as important as it is today. International conflict and a global economic crisis have left governments seeking to justify their actions and calm the fears of their citizens.
Lloyd, Jenny
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Political marketing and the 2008 New Zealand election: a comparative perspective
, 2009 Political marketing is a growing phenomenon and few political parties would seek to compete in an election without utilising at least some of its tools to help them understand their market and compete more effectively.
Lees-Marshment, Jennifer; id_orcid +1 more
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, 2020 The visual components of political communication are closely related tothe ongoing personalization of politics. Not only do the media focus theirstories on candidates and leaders, but also the parties’own work with theelectoral campaigns and political ...
Nord, Lars +3 more
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MARKETING ON POLITICS AND PUBLIC LEADERSHIP
Jurnal Manajemen dan Wirausaha, 2018 This study examines the influence of political marketing and political will on public leadership and individual performance. The sample used is the people in Surabaya as many as 265 with a random sampling method.
Purwanto Purwanto +2 more
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The Sage handbook of political marketing
This edited book is not available on ChesterRepThe Sage Handbook of Political Marketing is a comprehensive resource that introduces the theory and practice of political marketing in a global, yet simultaneously localized, world. The practice of political
Harris, Phil +3 more
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