The National Idea of the “Chinese Dream” in the Polycode Texts of Public Service Announcements of the People’s Republic of China [PDF]
В статье рассматриваются национально-культурные ценности и традиционные добродетели как основания общенациональной идеи «китайская мечта», представленной в социальной рекламе КНР.
Issers, Oksana S. +3 more
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MULTIMEDIA REPRESENTATION OF KNOWLEDGE IN ACADEMIC DISCOURSE [PDF]
The article focuses on academic presentations created with the help of multimedia programmes. The presentation is regarded as a special form of new academic knowledge representation.
Tomskaya, Maria, Zaytseva, Irina
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Language of digital poetry description: the semiotic and literary aspects
There is a dearth of empirical literary studies devoted to digital literature, primarily due to the poor development of a methodological framework for analysing digital texts and a lack of clarity as regards the text/meaning-generating capacity of the ...
Yulia A. Govorukhina
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Polysemiotic Elements of the State Emblems
The national emblem of the country as one of three main symbols of the state can be considered as the polycode text including a verbal component (the motto, the name of the country) and iconic heraldic components.
Olga I. Maksimenko, Pavel N. Khromenkov
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Development of a classification and coding system for computer-aided process planning [PDF]
The chore of this work was to develop a Group Technology Classification Code which can represent the full gamut of simple, rotational parts. The automated coding plan is developed to alleviate the endeavor of the process planner to plan the tasks related
Patel, Shilpan K.
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Mediatext as a polycode text structure [PDF]
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Polycodeness as Creativity Manifestation in Modern Media Text
The article deals with the techniques and means of polycodeness realization in print and electronic media texts. The purpose of the study is to describe various techniques and means of polycodeness as creativity manifestation in modern media texts. The new research material, introduced into scientific field, has been analyzed within the framework of an
Larisa Ratsiburskaya, Sabina Busareva
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Поликодовые тексты в вузовском учебном чтении: методология исследования востребованности и эффективности использования. Статья вторая [PDF]
условиях трансформации традиционных учебных текстов в сложные текстовые образования поликодового толка, передающие информацию читателям по нескольким каналам, возникает вопрос о востребованности и эффективности их использования в высшем образовании, что ...
Айзикова, Ирина Александровна +1 more
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THE POLYCODE TEXTS DIDACTIC CAPABILITIES AND INNOVATIVE TECHNOLOGIES FOR THEIR IMPLEMENTATION [PDF]
The polycode texts has appeared in the linguistical discourse as a combination of recent semantical systems. We comparative analyzed of the approaches of linguists, lecturers and physiologists to the mechanism of this influence on listeners ...
Krochin, A. L., Spitsin, S. E.
core
Some aspects of integration of classification, computer aided design, process planning, and scheduling of flexible manufacturing systems [PDF]
This work deals with the role, problems and solution technique for integration of Computer Assisted Design, Classification, Process Planning, and Scheduling for a Flexible Manufacturing System.
Godavari, Suresh
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