Results 61 to 70 of about 4,691 (244)

Die intensionele afwyking van die norme van Standaardafrikaans in advertensies

open access: yesLiterator, 2018
The intentional deviation from the norms of Standard Afrikaans in advertising. The visibility of Afrikaans in the market place (media) and the growth of a different type (non-Standard) of Afrikaans in industries such as the music, film, publication ...
Angelique van Niekerk
doaj   +1 more source

How Video‐Based Information Affects Farmers' Willingness to Pay for Drone Services

open access: yesApplied Economic Perspectives and Policy, EarlyView.
ABSTRACT Professional service for digital technology like agricultural drones lowers transaction costs and scope thresholds for smallholders. Meanwhile, perceptual adoption barriers remain underexplored. We conduct a two‐stage choice experiment with a randomized video‐based information treatment among 384 Chinese crop farmers to measure its effect on ...
Hua Zhang   +4 more
wiley   +1 more source

Swedish farmers' approval of nudges

open access: yesAgribusiness, EarlyView.
Abstract Interest in the use of behavioral policy approaches, such as nudges, has strongly increased over the past years, including in the domains of food, agricultural and environmental policies. While the approval of nudges among the general public has been studied extensively, we know little about the attitude of farmers toward nudging. Farmers may (
Liesbeth Colen   +2 more
wiley   +1 more source

Disentangling the relationships between denomination of origin regulatory councils activities and Spanish wineries' export performance

open access: yesAgribusiness, EarlyView.
Abstract World markets for quality differentiated agri‐food products are highly competitive, presenting significant challenges for firms aiming to compete effectively. Government agencies and business organizations often implement various export promotion policies to address these challenges.
Nicolás Depetris‐Chauvin   +1 more
wiley   +1 more source

دور ألاعلان في تكوين الصورة الذهنية ألمدركة للمنتج الوطني بحث تحليلي لبعض المناطق التجارية في مركز محافظة بابل

open access: yesمجلة الغري للعلوم الاقتصادية والادارية, 2017
المستخلص شهدت الاسواق العراقية في الفترة بعد 2003 دخول العديد من المنتجات الاستهلاكية واالصناعية المستوردة على حد سواء. مما ادى الى حدوث ركود واضمحلال في مبيعات المنتجات الوطنية وبالتالي انعكس سلبا على اداء المعامل الانتاجية المحلية.
أمجد حميد مجيد
doaj   +1 more source

Determinants of local food producer participation in state‐sponsored marketing programs: Evidence from Missouri

open access: yesAgribusiness, EarlyView.
Abstract This study examines producer participation choices considering a variety of potential benefits linked to state‐sponsored marketing programs, using a real choice dataset of farmers in Missouri. Multinomial logit models are employed to predict determinants of farmer enrollment in three tiers of the Missouri Grown local food marketing program ...
Lan Tran, Ye Su, Laura McCann
wiley   +1 more source

Parceled construction is a stylistic device of positioning of goods/services in German advertising texts

open access: yesRussian journal of linguistics: Vestnik RUDN, 2011
We think that parceled constructions are a part of a general system of linguistic mechanisms which fulfill advertiser's stylistic strategy and the whole of which gives an opportunity to send the message of an advertising text to a consumer effectively ...
A N Mamedov
doaj  

A Robust Indoor Positioning Method based on Bluetooth Low Energy with Separate Channel Information

open access: yesSensors, 2019
Among the current indoor positioning technologies, Bluetooth low energy (BLE) has gained increasing attention. In particular, the traditional distance estimation derived from aggregate RSS and signal-attenuation models is generally unstable because of ...
Baichuan Huang   +3 more
doaj   +1 more source

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