Results 31 to 40 of about 4,231,895 (332)
The Effect of Perceived Quality, Brand Image, and Price Perception on Purchase Decision
This study aims to determine the influence of perceived quality, brand image, and price perception on the decision to purchase airline tickets online at traveloka.com customers.
Misbahul Anwar, Dodi Andrean
semanticscholar +1 more source
ANALYSIS OF PRICE PERCEPTION, PURCHASE INTEREST AND MARKETING PERFORMANCE ON PURCHASE DECISIONS
Literature Review Review of Price Perception Analysis, Purchase Interest and Marketing Performance on Purchase Decisions is a scientific article that aims to build a research hypothesis on the influence between variables that will be used in further ...
Haitao Niu
semanticscholar +1 more source
A Study on the Factors Contributing to Customer Loyalty in Budget Hotels in Cairo and Alexandria, Egypt [PDF]
Customer loyalty has gained great consideration in recent years. It is crucial for hotel’s success and survival in this competitive market. This research intends to determine the factors contributing to customer loyalty in budget hotel sector in Egypt ...
Hatem Radwan Ibrahim Radwan
doaj +1 more source
The purpose of this study is to explain the effect of price perception, product knowledge, company image, and perceived value on purchase intention. The method used is purposive sampling with a sample of 120 people.
Made Theoresta Taruna Jaya Ayub +1 more
semanticscholar +1 more source
Niches at the Edges: Price-Value Tradeoff, Consumer Behavior, and Marketing Strategy [PDF]
Purpose – The purpose of this paper is to examine how the perception of price-value tradeoff is related to overall satisfaction, purchase intention, word-of-mouth advertising, and actual repurchase behavior.
Akhter, Syed H.
core +2 more sources
Objective: This study aims to analyse the factors that influence online purchasing decisions through Pegipegi application.Research Design & Methods: This research method is quantitative with sample of 170 respondents of students of Universitas Dian ...
Diana Aqmala +2 more
doaj +1 more source
Pazarda bulunan marka sayısının fazla olması, etkili bir marka ismi bulmanın zor olması ve yeni bir markayı tutundurmak için katlanılacak maliyetin yüksek olması markaları genişlemeye yöneltmektedir.
Ali Köroğlu
doaj +1 more source
Effect of Price Perception and Service Quality on on Purchase Decisions
The Literature Review article on the Effect of Price Perception and Service Quality on Purchase Decisions is a scientific article that aims to build a research hypothesis on the influence between variables that will be used in further research, within ...
Hazimi Bimaruci Hazrati Havidz
semanticscholar +1 more source
CONSUMER SATISFACTION BEHAVIOR WHOM PURCHASE CHINESE SMARTPHONE IN SOLORAYA
Customer satisfaction behavior that buys Chinese smartphone products is the purpose of this research. This research population is all customers who bought Chinese smartphones in seven cities included Surakarta, Boyolali, Sukoharjo, Wonogiri, Sragen ...
Febrianur Ibnu Fitroh Sukono Putra +3 more
doaj +1 more source
Technological developments in the era of globalization have provided changes for society both in social, economic, and cultural aspects. This massive technological development has created unprecedented new job and business opportunities.
Cholista Ferry Irawan +3 more
doaj +1 more source

