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Innovation in Private-Label Branding
Design Management Review, 2010Private labels are taking on the national brands. Putting price aside, specialty retailers, supermarkets, and chains, such as Starbucks and Target, are creating high-margin, high-quality consumer goods and experiences that are enticing growing numbers of loyal and profitable customers.
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Premium and Value-Added Private Labels
2016The main purpose of this chapter is to gain insight into the latest trends in retailers' strategies in terms of private labels and their customer value proposition in the context of proliferating brands and multi-brand portfolios. The first part of this chapter provides a comprehensive review of research on evolving trends in private label strategy in ...
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Strategic effects of private labels
1999Dans le cadre des relations détaillants-producteurs, cet article s'intéresse à la concurrence, au niveau de la distribution, entre un bien sous marque nationale et un autre sous marque de distributeur. C'est une concurrence en prix pour des produits différenciés verticalement : le bien de haute qualité étant le bien de marque nationale et le bien de ...
Bontems, Philippe +2 more
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Public and private blockchain in construction business process and information integration
Automation in Construction, 2020Ron Wakefield, Fengling Han, Xun Yi
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Mechanisms of aging: public or private?
Nature Reviews Genetics, 2002Linda Partridge, David Gems
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Warming up to private labels: Temperature impacts private label performance
Journal of RetailingJosh Lundberg, Daniel E. Chavez
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Virtual drug discovery and development for neglected diseases through public–private partnerships
Nature Reviews Drug Discovery, 2003Solomon Nwaka
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