Results 21 to 30 of about 2,894 (313)
Influence of macroeconomic indices on European private labels
Journal of Business Economics and Management, 2016 In this study, we have analysed the impact and evolution of some of the most important macroeconomic indices on market share and value of private labels.
Eloy Gil Cordero +2 more
doaj +1 more source
Betting exclusively by private labels: could it have negative consequences for retailers? [PDF]
Spanish Journal of Marketing-ESIC, 2018 Purpose - The authors analyze the relationship between different consumer attitudinal variables and a number of variables related to consumer perception of the store and purchasing behavior, in assortments composed exclusively of private labels (PLs ...
José Luis Ruiz Real +3 more
doaj +1 more source
Attitudes towards private labels - example of a consumer sensory evaluation of food in Slovenia
Acta Agriculturae Slovenica, 2008 The study aims to extend the understanding of consumers' perception of private labelled food products in Slovenia. Consumer sensory test of sour gherkins was conducted in two experimental conditions where the effect of brand information on hedonic ...
Aleš KUHAR, Tanja TIČ
doaj +1 more source
Autonomic emotional responses to food: Private label brands versus National Brands
Journal of Consumer Behaviour, 2020 AbstractPrivate label brands (PLB) have been increasing both perceived quality and consumer acceptance in the last decades, which has compelled national brands (NBs) to invest in maintaining consumer confidence and preference. Recent economic crisis led consumers to become more price sensitive and more worried about cutting on daily needs, such as food
Paulo Rita +2 more
openaire +2 more sources
Pricing Strategies in the Italian Retail Sector: The Case of Pasta
Social Sciences, 2019 In the last years, Italian food retailing has experienced some developments related to rising concentration levels, heterogeneous distribution along the country of the different outlet categories, and an increase of products sold as private brand labels.
Luca Cacchiarelli, Alessandro Sorrentino
doaj +1 more source
Grafica: Documents de Disseny Gràfic, 2018 Private label brands have been growing slowly across different countries and have made their place on the shelves and the sales. We ask what would happen to a product without a logo.
David Badajoz, Gemma Freixa
doaj +1 more source
Desarrollo y Sociedad, 2022 A theoretical model was constructed to investigate the conditions that a large retailer must satisfy to increase the quality of the retailer-owned brands towards a greater number of groceries.
Iván Valdés de la Fuente +1 more
doaj +1 more source
Bridging the gap: Multi‐stakeholder perspectives of molecular diagnostics in oncology
Molecular Oncology, EarlyView.Although molecular diagnostics is transforming cancer care, implementing novel technologies remains challenging. This study identifies unmet needs and technology requirements through a two‐step stakeholder involvement. Liquid biopsies for monitoring applications and predictive biomarker testing emerge as key unmet needs. Technology requirements vary by
Jorine Arnouts +8 more
wiley +1 more source
Journal of Applied Marketing Theory, 2017 Are national brands (NB) manufacturers at risk of losing sales to private label brands (PLB) in low quality variance categories, as the Millennial generation continues to outpace previous generational cohorts in absolute size and spending power?
Jeff Hendrix
doaj +1 more source
, 2015 This working paper analyzes the growing importance of private labels in today’s modern distribution, and the main opportunities and threats they raise for retailers and national brands. Our main purpose was to: (1) analyze consumer´s perceptions of private label brands, (2) identify their critical relevance for retailers; (3) understand how national ...
José Cevada, Joana César Machado
openaire +1 more source