Results 221 to 230 of about 72,484 (264)

Mobile decision support for in-store purchase decisions

Decision Support Systems, 2006
Consumer decision making is a well-known application domain for decision support systems. Emerging from this domain is support for consumers "on the go," when they are actually inside a retail store. This paper introduces a "product attractiveness cue" as a way of delivering decision support in this context.
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Packaging and purchase decisions

British Food Journal, 2004
The importance of packaging design as a vehicle for communication and branding is growing in competitive markets for packaged food products. This research utilized a focus group methodology to understand consumer behavior toward such products and how packaging elements can affect buying decisions. Visual package elements play a major role, representing
Pinya Silayoi, Mark Speece
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A decision analysis approach to the computer lease-purchase decision

Computers & Operations Research, 1977
Abstract The lease-purchase decision is analyzed with the use of decision analysis. The formulation proposed captures both the stochastic and sequential nature of this decision, and should provide a substantial improvement over a simple present value approach.
Steven F. Maier, James H. Vander Weide
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Consumer Purchase Decisions

Contemporary Psychology: A Journal of Reviews, 1989
Originally published in Contemporary Psychology: APA Review of Books, 1989, Vol 34(2), 183–184. Reviews the book, Why People Buy by John O'Shaughnessy (see record 1987-97848-000). This work undertakes the task of concisely elaborating the bases of consumer purchase decisions to a nonacademic ...
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Intelligent decision support for data purchase

Proceedings of the International Conference on Web Intelligence, 2017
The Big Data era is affording a paradigm change on decision-making approaches. More and more, companies as well as individuals are relying on data rather than on the so called "gut feeling" to make decisions. However, searching the Web for carrying out purchases is not completely satisfactory yet, given the arduousness of finding suitable quality data.
Denis Mayr Lima Martins, Gottfried Vossen, Fernando Buarque de Lima Neto   +2 more
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Impact of Purchasing Power on User Rating Behavior and Purchasing Decision

2018
Recommender system have broad and powerful applications in e-commerce, news promotion and online education. As we all know, the user’s rating behavior is generally determined by subjective preferences and objective conditions. However, all the current studies are focused on subjective preferences, ignoring the role of the objective conditions of the ...
Yong Wang, Xiaofei Xu, Jun He 0012, Chao Chen, Ke Ren   +4 more
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Drivers of B2B Software Purchase Decisions

2010
Organizations are increasingly turning to large, enterprise-wide software systems as potential solutions to managing complex business-to-business (B2B) relationships. These systems become so embedded into the business that they are best understood as socio-technical. The procurement process for such systems needs to be better understood.
Claudia Loebbecke, Thomas Weiss, Philip Powell, Christin Krooss   +3 more
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Media channels and consumer purchasing decisions

Industrial Management & Data Systems, 2015
Purpose – The purpose of this paper is to explore the factors determining which communication mediums influence a given consumer deciding to purchase a specific product. Design/methodology/approach – Using a consumer survey and a multivariate probit (MVP) model ...
JongRoul Woo, Joongha Ahn, Jongsu Lee, Yoonmo Koo   +3 more
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Purchase Decision Processes in the Internet Age

2014
This work explores the online purchase decision-making behaviour of consumers. It investigates how purchase decision-making processes unfold and how they vary for different groups of individuals. Drawing from the decision analysis and consumer behaviour literatures, a typology of online consumers is introduced to define four distinctive groups based on
Sahar Karimi, K. Nadia Papamichail, Christopher P. Holland   +2 more
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The Lease‐Purchase Decision for Agricultural Assets

American Journal of Agricultural Economics, 1994
AbstractThe decision to lease or purchase an asset is analyzed with methodology adapted from the corporate finance literature. The methodology allows determination of a break‐even lease payment using a minimum of information. Symmetry between the lessee and lessor is also examined.
Stephen A. Ford, Wesley N. Musser
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