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Journal of Theoretical and Applied Electronic Commerce Research, 2021 Social commerce has become a fiercely competitive environment. Understanding consumers’ purchase intentions can help social commerce platforms retain and attract more consumers. Social capital is one of the primary resources that plays a critical role in
Xue Yang
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Impacts of knowledge and trust on consumer perceptions and purchase intentions towards genetically modified foods. [PDF]
PLoS ONEGenetically Modified Foods (GMF) have emerged as a significant topic within the global food industry, provoking extensive debates over their safety and impact on consumer choices.
Thi Thuy An Ngo +2 more
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What influences consumers’ online medication purchase intentions and behavior? A scoping review [PDF]
Frontiers in PharmacologyObjective: Consumers increasingly buy pharmaceuticals online. No scoping review has been carried out to summarize and synthesize the studies that have identified drivers of consumers’ purchase intention and behavior from online pharmacies.
Yam B. Limbu, Bruce A. Huhmann
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Green Purchase Behaviour Gap: The Effect of Past Behaviour on Green Food Product Purchase Intentions among Individual Consumers [PDF]
Foods, 2023 The purpose of this study is to examine factors affecting green food product purchase intentions and, specifically, to specify the role of past behaviour in shaping purchase intentions for these products and in switching to environmentally friendly food ...
Lucyna Witek, Wiesława Kuźniar
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Consumer behavior and tourists’ green purchase intention of Gen Z consumers: Moderating role of environmental knowledge [PDF]
Innovative Marketing, 2023 The study aims to analyze how factors such as environmental attitude, subjective norms, perceived behavioral control, and environmental knowledge impact the willingness of Generation Z tourists in Indonesia to make green or environmentally friendly ...
Surahman +4 more
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Journal of Theoretical and Applied Electronic Commerce Research, 2023 This study, based on the AISAS model, explores the impact of the interaction effect between visual and auditory signals on consumer purchase behavior.
Hui Li, Younghwan Pan
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The effect of electronic payments security on e-commerce consumer perception: An extended model of technology acceptance [PDF]
Management Science Letters, 2020 This study investigates the aspects of e-payment security concerning e-commerce consumers’ purchase intentions. This study further involves college students in Semarang – Indonesia as representatives of the millennial generation.
M. Noor Ardiansah +3 more
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From Mars to Venus: Alteration of trust and reputation in online shopping
Journal of Innovation & Knowledge, 2021 How customers develop purchase intentions in online shopping has been an area of recent interest. In this study, we ask whether males and females leverage trust into and perceived reputation of online retailers differently in reporting purchase ...
Pejvak Oghazi +4 more
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SAGE Open, 2023 This study examined the factors determining social commerce purchase and recommendation intentions within the context of swift guanxi. The data analysis was conducted with Smart PLS 3.0 using the structural equation modeling technique.
Isaac Kofi Mensah +2 more
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SAGE Open, 2021 Improving consumer trust is critical for enhancing purchase intentions. This study assessed the effect of organic labeling awareness and food safety attitudes as mediating variables on the relation between green product awareness and organic food ...
Wong Ming Wong, Shian-Yang Tzeng
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