Results 111 to 120 of about 8,204 (250)

Impermanence of the Visual Identity of Polish Local and Regional Governments

open access: yesEconomics and Culture
The literature on place branding lacks long-term and quantitative studies on the rebranding of territorial brands. Place branding consultants recommend that they should be reviewed and refreshed approximately every decade.
Adamus-Matuszynska Anna, Dzik Piotr
doaj   +1 more source

Rebranding Ford

open access: yes, 2022
En l’actualitat, nombrosos contexts socioeconòmics, culturals i mediambientals estan donant una nova forma a com les empreses seran i hauran d’actuar en un futur pròxim. Aquest fet també s’ha traslladat al sector automobilístic, on el passat mes de juny de 2021 la Comissió Europea va aprobar un paquet de mesures anomenat “Fit For 55”, el
openaire   +1 more source

ALIGNING THE BRAND IDENTITY AND BRAND IMAGE AFTER REBRANDING [PDF]

open access: yesManagement & Marketing, 2016
The brand identity and brand image are two concepts used extensively in positioning. Many brands underwent a rebranding process attempting to improve their positioning. The rebranding process can bring minor changes or substantial changes.
Cătălin Mihail BARBU
doaj  

Innovation or rebranding, acute care surgery diffusion will continue [PDF]

open access: green, 2015
Courtney Collins   +2 more
openalex   +1 more source

How early should be "Early Integrated Palliative Care"? [PDF]

open access: yesSupport Care Cancer, 2023
Chelazzi C, Ripamonti CI.
europepmc   +1 more source

REBRANDING AS THE BASIS OF A REGIONAL SERVICES NETWORK'S EFFECTIVE FUNCTIONING (THE EXAMPLE OF OOO "ТRANSHIMRESURS")

open access: yesВестник Кемеровского государственного университета, 2013
In this article the process of rebranding is considered with the example of a regional company working in the car service system. The article describes the nature of a new model of the company’s brand.
I. Yu. Lysenko   +2 more
doaj  

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