Results 131 to 140 of about 9,180 (252)
Employee engagement in rebranding [PDF]
Corporate rebranding involves redefining an organization’s mission, vision, and values beyond changes to logos or taglines. Its success depends on active employee engagement, as employees play a critical role as brand ambassadors.
Otindo, Violet Andoyo
core +1 more source
Abstract This essay argues that social media document (rather than fuel) the decline of political democracy while helping revive organizational democracy, including through ‘decentralized autonomous organizations’ (DAOs). Yet, despite giving everyone a voice and the ability to organize across borders, social media could over‐concentrate power if, in ...
J.P. Vergne
wiley +1 more source
Designed to be Forgotten: Visual Anonymization in Ecological Publishing
Abstract For over three centuries, the visual identity of scientific journals served as a mark of institutional and disciplinary heritage. In recent years, however, an industry‐wide consolidation of journal publishing has been accompanied by a convergence toward standardized, interchangeable layouts.
Ehsan Moqanaki
wiley +1 more source
Advancing Patient‐Centred AI With Adaptive Machine Learning
ABSTRACT Healthcare services and data ecosystems remain fragmented, inequitable and misaligned with patient, clinician and public health needs. Three pathways to patient‐centred Artificial Intelligence (AI) have emerged to address this: data collaboration, Whole System Approaches and digital inclusion. Each has advanced the field.
Dimitrios Kalogeropoulos +4 more
wiley +1 more source
Professional Change and Identity in Contemporary Physiotherapy: A Six‐Domain Conceptual Framework
ABSTRACT Background and Purpose Contemporary physiotherapy is often described as evidence‐informed, person‐centered, and biopsychosocial. These descriptions can imply a break with earlier practice, although some commitments have longer histories. This paper proposes a framework for examining professional change and its implications for professional ...
Dimitrios Stasinopoulos
wiley +1 more source
PROSES REBRANDING COFFEE ROAD MENJADI KOLING
Meningkatnya permintaan akan kopi, terutama di Yogyakarta memancing munculnya berbagai coffee shop. Hal tersebut ditandai dengan menjamurnya coffee shop di Yogyakarta. Kini coffee shop sudah mengalami pergeseran makna.
Jiwa, Eligi Gala Duta
core
Rebranding of Professional Services: Three Case Studies
In recent decades, corporate rebranding has been receiving a lot of attention by the organizations which tend to strive on achieving a competitive advantage by developing a distinguished brand identity in the minds of their customers.
Parmar, Harish Jayantilal
core +1 more source
Abstract This article revisits the view that UK business schools emerged as late and imitative responses to American models. Drawing on archival evidence and a longitudinal dataset of 130 institutions, it shows that the field developed incrementally from diverse origins, including mechanics’ institutes, civic universities, colleges of commerce and ...
Charles Harvey +2 more
wiley +1 more source
This paper aims to examine the impacts of rebranding strategies and gender patterns on consumers ’ ambivalent attitudes towards rebranding and rebranded brand attitude.
Grace Ing Phang, Phang, Grace Ing
core
Public Perceptions of Multiple Long‐Term Conditions: An Analysis of Mass Observation Accounts
ABSTRACT Introduction The growing number of people living with two or more long‐term conditions presents challenges to medicine and society. While the terminology of ‘multiple long‐term conditions’ (MLTC) or ‘multimorbidity’ has increasingly been adopted in research, policy and clinical practice, how the public responds to ‘MLTC’ remains underexplored.
Sue Bellass +4 more
wiley +1 more source

