Results 91 to 100 of about 9,180 (252)
, 2012 This diploma thesis aims to monitor a process of rebranding on an example of the company EFKO-karton, s.r.o. At the beginning of the theoretical part, the basic terms of the issue are defined - brand, branding and rebranding, afterwards a general ...
Nejedlá, Iveta
core
Strategi Rebranding Zora Radio [PDF]
, 2016 Abstrak Persaingan di dunia bisnis yang semakin hari semakin ketat mengharuskan perusahaan-perusahaan untuk terus melakukan upaya agar dapat tetap bertahan di industri yang digelutinya.
DINI SAFITRI ISTIQOMAH B.
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IMPLEMENTATION OF ORGANIZATIONAL CHANGES IN A BANKING INSTITUTION: BEST PRACTICES AND CHALLENGES IN THE CASE OF THE COMMERCIAL BANK "VICTORIABANK" S.A. [PDF]
EconomicaThe article describes and analyses various types of organizational changes implemented at the Commercial Bank "Victoriabank" S.A. over the past five years, focusing on initiatives related to digitalization, rebranding, and operational restructuring.
Mariana ȘENDREA, Svetlana PRODIUS
doaj +1 more source
Industrial Relations Journal, EarlyView.ABSTRACT During the first 100 days of the Trump II Administration, DEI took a body blow. Moreover, in August 2026, former professor Jason Arday's unravelling (and now tragic death) has put conjecture about DEI at the epicentre of community discourse and emboldened critics.
Anthony M. Gould +2 more
wiley +1 more source
ALIGNING THE BRAND IDENTITY AND BRAND IMAGEAFTER REBRANDING [PDF]
Management & Marketing, 2016 The brand identity and brand image are two concepts used extensively in positioning. Many brands underwent a rebranding process attempting to improve their positioning. The rebranding process can bring minor changes or substantial changes.
Cătălin Mihail BARBU
doaj
The Epistemic Harms of Botched Apologies for Past Wrongs
Journal of Applied Philosophy, EarlyView.ABSTRACT Apologies often create expectations of meaningful change and repair. Yet when institutions or states deliver apologies for past wrongs that lack substantive reparative action, they risk deepening, rather than redressing, the harms they acknowledge.
Abraham Tobi
wiley +1 more source
Good bye Air Zimbabwe….Hello Zimbabwe Airways: Will re-branding solve Air Zimbabwe’s financial woes? [PDF]
African Journal of Hospitality, Tourism and Leisure, 2017 With competition increasing from all corners, airlines have to find new ways to adapt or die. To adapt, Air Zimbabwe has resorted to rebranding to salvage its battered image.
O. Mhlanga, J.N. Steyn, J.P. Spencer
doaj
JCMS: Journal of Common Market Studies, EarlyView.Abstract Following the global financial crisis, European financial authorities introduced a host of new initiatives intended to advance market integration, improve the quality of bank oversight and enhance both economic stability and prospects for growth.
Dóra Piroska, Rachel A. Epstein
wiley +1 more source
Unreachable, Inescapable: Sustainable Development as Normative Camouflage in EU–MERCOSUR Trade
JCMS: Journal of Common Market Studies, EarlyView.Abstract This article examines how sustainable development functions as a mechanism of stabilising asymmetry in North–South trade governance, using the European Union (EU)–Southern Common Market (MERCOSUR) agreement as a case study. Whilst sustainability is often framed as a normative good or institutional advance, the article shows instead how it ...
Asha Herten‐Crabb
wiley +1 more source
Corporate rebranding after brand decline
, 2017 Purpose: The thesis aims to determine the main principles of corporate rebranding that companies should go through when revising declined brands. The thesis also covers topics of brand decline and main pitfalls of rebranding.
Vappula, Antton
core +1 more source